During the eCommerce Day Argentina Blended [Professional] Experience, a press conference was held in which the Argentine Chamber of Electronic Commerce presented the study on eCommerce in Argentina in the first half of 2022, carried out by Kantar TNS. Among the most relevant data and in comparison with MID 2021, the following stand out:

• During the first half of 2022, a turnover of 1,090,488 million pesos was recorded, a growth of 73%.
• Purchase orders totaled 91.2 million, 14% more.
• The average ticket was 11,946 pesos, an increase of 52%.
• Units sold: 133.8 million, 11% more products sold
• 58% of the orders were issued on mobile.

The best-selling categories in units are: Food and Beverages; Home, Furniture and Garden; Cars, Motorcycles and Vehicle Accessories; Cosmetics and Beauty and Personal Care Products.

Food and Beverages and Home Decoration lead the categories with the highest turnover.
• 81% sell in installments.
• Home delivery represents 67%.
• 90% of Argentines have already made online purchases at some point.

Prizes during the meeting
At the event, the winners of the eCommerce Awards Argentina 2022 were announced, awards created to distinguish companies for their work in the Digital Commerce industry and Internet businesses.

Starting this year, the eCommerce Institute recognized digital initiatives aimed at promoting sustainability and diversity, inclusion and equity (DEI), with two new categories: eWomen and eCommerce Award Triple Impact.

The winners of each category were:
eCommerce leaders in the Tourism Industry: Despegar www.despegar.com.ar
eCommerce leaders in Retail: Frávega www.fravega.com.
Entertainment and Media in eCommerce: Infobae www.infobae.com.
Best provider of IT services and eCommerce solutions: Correo Compras www.correocompras.com.ar.
Financial Services and Online Banking: Invoicing www.facturante.com
Clothing and fashion in eCommerce: Dafiti www.dafiti.com.ar.
Best eCommerce Agency: Glamit www.glamit.com.ar.
Best SME in eCommerce: Café Martinez www.cafemartinez.com.
Best Mobile initiative in eCommerce: Ta+Da www.tada.com.ar.
Triple Impact on the Digital Ecosystem: Natura www.naturacosmeticos.com.ar.
Women: AHK www.ahkargentina.com.ar.