According to NielsenIQ, the TV category recorded a growth of 61% in units between April and June compared to the same period in 2025. The Soccer World Cup and Hot Sale promotions boosted demand, with a strong role for 4K and large-sized televisions.
With more precise sensors and new AI-based functions, the company seeks to convert everyday biometric data into useful information for the well-being of users.
ASUS shares the key factors to choose a notebook with integrated artificial intelligence that truly adapts to the use you are going to give it.
In the midst of the coldest days of the year, the home once again becomes the refuge par excellence, inviting us to spend more time indoors. In this context, heating ceases to fulfill an exclusively functional role and becomes an element that also provides design, personality and warmth to each environment.
An opinion column by Guido Shama, D2C Director (Direct to Consumer), Samsung Electronics
The event was the driving force for the presentation of an exclusive NielsenIQ report, whose information generated a wide impact in the country's main media.
30 years after the launch, we celebrate three decades with the sector we choose: informing, accompanying and connecting home and technology supplier companies.
The sixth edition, held for the first time in La Rural, surpassed last year's call, incorporated new proposals such as Artefacta and Argentina Mobile Congress, and announced the launch of Future Mobility 2027.
The brand's new series includes 4 devices with proposals for different user profiles and has vision protection technology, large screens, optimized processors and high-capacity batteries that guarantee 24-hour entertainment and productivity.
We say goodbye remembering his career, commitment and contribution to the growth of the industry.
