Everything you need to know about the first edition of ARTEFACTA: furniture, mattresses & design

March 10, 2026|

A B2B fair that was born to connect those who think about the home in a complete way. It will take place from June 29 to July 1 in La Rural and will bring together manufacturers, brands, distributors, businesses and professionals from the sector. The event will take place in parallel with the sixth edition of Electronics & Home Argentina, which guarantees the presence of a consolidated professional audience.

The consumer of the future: why emotions are the true driving force of decision

February 19, 2026|

In an environment saturated with data, comparisons and automation, the consumer no longer decides by arguments, but by emotion. This analysis by another reveals why in 2026 brands will stop competing for arguments and will start competing for meaning. Because when everything can be compared, the only thing that tips the scale is how a brand makes you feel.

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