In the case of the LG OLED evo, it is the best technology to enjoy audiovisual content, while the QNED line arrives in our country to satisfy audiences looking for cutting-edge image quality on LED-type screens.

Those who opt for an LG OLED evo will be able to experience a unique level of depth and contrasts thanks to the self-illuminated pixels that turn on and off independently, reproducing pure blacks in the images. This new LG OLED, C2 series, also has 20% more brightness to show a greater level of detail on the screen.

The OLED Evo C2 incorporates the α9 Gen5 IA 4K processor, LG's most advanced and powerful. Thanks to Artificial Intelligence, the TV will make the necessary audio and video adjustments to improve the user experience depending on the type of content that is being played.

Combining the evolution of the panel and the power of the processor, this new series of OLED evo has the ability to play high-quality content in Dolby Vision IQ format. This technology has the virtue of recognizing within a scene those objects that are in the foreground and those that are part of the background to achieve depth in the image. And to complement the visual experience, it also plays audio in Dolby Atmos format, the 360° spatial dynamic sound system that allows you to feel how the objects in a scene move around the viewer. In this way a unique immersive sensation is achieved.

If we talk about gaming, without a doubt the LG OLED Evo is a leading product in the segment because it obtained the High Gaming Performance Gold certification from TÜV Rheinland, which certifies that the screens have the highest level of performance display technology for video games. That is why realism stands out in the images with 4K UHD resolution, 120Hz refresh rate and 1ms response time. Even compatible with NVIDIA G-Sync and AMD FreeSync Premium.

Other assets that differentiate the LG OLED evo from the rest of the televisions are its refined, elegant style and its practicality. It has a thickness of 5 mm making it functional for any site.

Besides. Among the launches presented is the LG QNED mini LED, which reproduces sharper and brighter images due to the union of Quantum Dot and NanoCell, offering the most advanced technology in LED TV.

LG's QNED can display higher peak brightness, deeper black colors and greater accuracy than a standard LCD-LED TV. Its intelligent AI Gen5 α7 processor optimizes image and sound through deep learning algorithms and is compatible with the most important virtual assistants such as Alexa or Apple Air Play.

For those who want a larger screen, whether to watch the World Cup or enjoy the cinema at home, the company presents the LG UQ Series UHD, this 86-inch TV incorporated new features so that the consumer can enjoy the audiovisual experience to the fullest.

Regarding the launches, the marketing manager of LG Argentina, Mariela Coda stated: "Our company is always in search of technological improvement and improvement to be able to provide the best experiences to the LG community, and these televisions are proof of this."