Special Free Time: Garden tools, swimming pools, outdoor furniture and camping items

The summer season calls for boosting sales and the different categories present their proposals and novelties.

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Dibra presented the R320 and R370 electric lawn mowers, 800 and 1300 watts, with collection basket and rear outlet, two-position height regulator that can be changed without using tools, folding handle and a handle on the upper casing for transporting them. Another product that the company highlights is the gasoline cutter with a Briggs & Stratton Series 750 engine with three models: C78, ​​R78 and R88. These machines have a collection and shredder bag, high rear wheels so that traffic on the grass is more agile and Dibra's exclusive washing system, which when connecting the hose and the shredder function automatically cleans the entire casing underneath.

Walter Díaz, Managing Partner of Dibra

“Sales increased in May and we haven't stopped since then”

“Since May, sales began to increase and in all these months we have not stopped,” said Walter Díaz, Managing Partner at Dibra, and attributed this result to the incorporation of more than 30 accounts and, also, to the supply to large clients with their own brands. "For us it is a very good year, the extended payment terms and the greater number of installments for end customers helped us to increase sales. Over 2023, we increased 20% in units.
Regarding demand, Díaz maintained that in recent times the tendency to buy gasoline cutters has increased, and he was optimistic about the summer. “Our expectations are very good,” he concluded. "There is a possibility that we will have hot weather and we would have to hope that this is accompanied by rain, which always activates replenishment in the store. In any case, we have customers who bought from us in May and are already restocking, which speaks of a fairly good level of turnover."

“Since May, sales began to increase and in all these months we have not stopped,” said Walter Díaz, Managing Partner at Dibra, and attributed this result to the incorporation of more than 30 accounts and, also, to the supply to large clients with their own brands. "For us it is a very good year, the extended payment terms and the greater number of installments for end customers helped us to increase sales. Over 2023, we increased 20% in units.

Regarding demand, Díaz maintained that in recent times the tendency to buy gasoline cutters has increased, and he was optimistic about the summer. “Our expectations are very good,” he concluded. "There is a possibility that we will have hot weather and we would have to hope that this is accompanied by rain, which always activates replenishment in the store. In any case, we have customers who bought from us in May and are already restocking, which speaks of a fairly good level of turnover."

Newsan

Philco offers edgers in 280 and 500 watts of power with 7800 and 12500 rpm. They have a 45° adjustable head; adjustable telescopic tube; Folding protection and automatic double line. The cutting capacity is 220 and 330 millimeters respectively.

The MJPCR116P fence trimmer, 500 watts, has a wrought iron cutting blade; 560 millimeter sword; cutting capacity of 560 millimeters; 3500 cuts per minute and double security system. The MJPCD116P cutter, with a power of 1300 watts, has a carbonless induction motor; 3 cutting levels, 30 liter plastic bag and double safety switch. The speed is 3000 rpm. The proposal is completed by the MJPSA116P 2600 watt vacuum cleaner with variable speed; Built-in 40 liter bag and wheels.

MAGICLICK

Magiclick renewed his entire outfield line. The edger series is made up of 4 models. The J-1000 Curve, with a 400-watt motor and 1.5-millimeter nylon, has automatic feeding and two-part assembly. The J-1003 and J-1006 models come with a similar aesthetic finish, double bearing, manual feed and double filament head. The J-1003 has a 700 watt motor and the J-1006 has 1500, marking a difference by providing a higher power than what is generally found on the market. The J-1002 completes the range, with a 500-watt copper-wound motor, as in the other models, a single filament head and automatic feeding. In cutters, they offer the J-1100, with a 1000-watt motor and a cutting width of 30 centimeters, and the J-1101, with a 1300-watt motor and a cutting width of 34 centimeters. Both models include an external rigid collector, cutting height adjustment in three positions and height adjustment of the control handle. The company offers nationwide technical service and a one-year warranty on all electrical products.

Petri

Petri presents the 3004025 450 lawn mower for professional use. It is a model with a 2 millimeter and 55 centimeter steel chassis, 9-position height adjustment, 42 liter collector, 200-200 wheel speed and 1.5 liter fuel capacity. The area to be cut is 2500 square meters.

Manufacturing Petrilli, Director of International Vitop S.A.

“This season started with a high level of demand”

“Last season was very difficult, because although there was a lot of demand, it was a demand that arose from the surplus of pesos that there was, with constant movements in prices and the known difficulties in being able to import the components,” said Fabrizia Petrilli, Director of Vitop. "Consequently, and for all these reasons, we ended the year without stock of certain models."

Analyzing the prospects for the 2024/25 season, Petrilli acknowledged that it started very well, with a high level of demand and at the same time with better commercial prospects.
"We can give clients a deadline, in line with the behavior shown by the market, where we are seeing that there is greater predictability. This is also favored by the appearance of financing.

Petrilli added that his company once again completed its range of products with the incorporation of new generation 3HP engines that complete the line of gasoline models with 3HP, 4HP and 6HP with Petri engines, plus the entire line with Briggs & Stratton engines and the line of grass cutters and edgers with electric engines.

“Last season was very difficult, because although there was a lot of demand, it was a demand that arose from the surplus of pesos that there was, with constant movements in prices and the known difficulties in being able to import the components,” said Fabrizia Petrilli, Director of Vitop. "Consequently, and for all these reasons, we ended the year without stock of certain models."

Analyzing the prospects for the 2024/25 season, Petrilli acknowledged that it started very well, with a high level of demand and at the same time with better commercial prospects.

"We can give clients a deadline, in line with the behavior shown by the market, where we are seeing that there is greater predictability. This is also favored by the appearance of financing.

Petrilli added that his company once again completed its range of products with the incorporation of new generation 3HP engines that complete the line of gasoline models with 3HP, 4HP and 6HP with Petri engines, plus the entire line with Briggs & Stratton engines and the line of grass cutters and edgers with electric engines.

SEVERBON

Severbon presents gasoline lawn mowers with a Formula 450 engine, ideal for large surfaces. They offer an excellent combination of power and maneuverability with a displacement of 145 cubic centimeters and 4-stroke horizontal single-cylinder technology (OHV) that guarantees efficient combustion, greater durability and responsiveness in prolonged work. The company highlights the GS20 F450 C/R, a mower with five cutting heights, a cutting diameter of 500 millimeters to cover up to 2,500 square meters and a lateral grass exit system.

The GHA20 3:1 F450 RC has 8 adjustable cutting heights that are regulated with a single lever and a 3-in-1 cutting system, with rear, side and crusher outlet, cutting height adjustment in 8 positions with central regulator and cutting diameter of 550 millimeters.

The Formula 650 engine, also manufactured by Unitec under the Severbon brand, has a displacement of 200 cubic centimeters and OHV technology, which ensures greater efficiency and optimal performance for longer.

Josefina López, Commercial Manager of Unitec S.A.

A good preseason and with increasing demand

Josefina López, Commercial Manager of Unitec, was optimistic about the summer season. "Last season was not favorable, but this year, although we began the preseason with some caution, the prospects have improved significantly as the weeks have passed. This is due to an increase in the consumption trend; people are purchasing durable goods again, and the offer of installments has also been a key factor in this growth," he stated. Unitec is an Argentine family industry for which opening imports is a challenge. Regarding this, López commented that there was a notable change in the market rules. "The opening of imports imposes a constant challenge for the promotion of the national industry, since the entry of new competitors can become a long-term threat," he said. "We are in a process of constant adaptation."

Regarding the preseason prospects, he maintained that they are very good, with Severbon having 20% ​​more demand than last year. “For us this is to be expected, because we are in a growth stage, but compared to last season it is encouraging data,” he concluded.

Josefina López, Commercial Manager of Unitec, was optimistic about the summer season. "Last season was not favorable, but this year, although we began the preseason with some caution, the prospects have improved significantly as the weeks have passed. This is due to an increase in the consumption trend; people are purchasing durable goods again, and the offer of installments has also been a key factor in this growth," he stated. Unitec is an Argentine family industry for which opening imports is a challenge. Regarding this, López commented that there was a notable change in the market rules. "The opening of imports imposes a constant challenge for the promotion of the national industry, since the entry of new competitors can become a long-term threat," he said. "We are in a process of constant adaptation."

Regarding the preseason prospects, he maintained that they are very good, with Severbon having 20% ​​more demand than last year. “For us this is to be expected, because we are in a growth stage, but compared to last season it is encouraging data,” he concluded.

The world of Sudamericana

ByD Sudamericana presented new products with the Stanley brand and for this season launches a new collection of 1.18 liter Quencher glasses with pink, peach, wisteria and ocean colors. They are made of stainless steel and double-wall vacuum insulation, to keep the temperature cold for 11 hours, hot for 7 hours, and ice cold for 2 days. They have FlowState lid with rotating cover with three positions: to resist splashes while keeping the straw, drink and with full coverage. The handle is ergonomic and the narrow base fits almost any vehicle cup holder.

Flip Go bottles come in charcoal, polar, and citron colors and fit in most cup holders. They have double-wall insulation that keeps drinks hot for up to 8 hours and cold for up to 12; The trigger lid is spill-proof and easy to use with one hand and has a button that opens the spout at the top. The Flip Straw tumblers, available in 887 and 591 milliliters, come with a built-in straw and the snap-on feature keeps the bottle leak-proof. The insulation is double-walled vacuum, the shape is ergonomic and the rotating handle allows for a comfortable grip. There is a wide variety of solid colors and the Swirl line has a striking and modern print.

Diego del Sacramento, Commercial Director of ByD Sudamericana

“We hope for a summer with good rotation of all products”

“Stanley continues to bet on colors, breadth of lines and to continue incorporating new products,” said Diego del Sacramento, its Commercial Director, from ByD Sudamericana. “The strong season is coming for outdoor products in a context where consumption is improving and we expect a strong recovery in sales, mainly due to the help of financing, which is more accessible than in the first months of the year.” Del Sacramento expressed satisfaction with the commercial movement, which according to him began to change starting in April, when with the drop in interest rates Prices were balanced, stocks began to be liquidated and a more fluid relationship between the channel and suppliers began. “There was a good winter, merchants were able to sell heaters and are prepared,” he said.

With the Stanley brand, ByD offers products that go out of the ordinary to become fashionable, with colors and design so that the consumer can choose the one that suits their own style. According to Del Sacramento, they have around 320 SKUs and continue to focus on variety. “We hope for a summer with good rotation of all products,” he concluded.

“Stanley continues to bet on colors, breadth of lines and to continue incorporating new products,” said Diego del Sacramento, its Commercial Director, from ByD Sudamericana. “The strong season is coming for outdoor products in a context where consumption is improving and we expect a strong recovery in sales, mainly due to the help of financing, which is more accessible than in the first months of the year.” Del Sacramento expressed satisfaction with the commercial movement, which he said began to change starting in April, when with the drop in interest rates, prices balanced, stocks began to be liquidated and a more fluid relationship began between the channel and suppliers. “There was a good winter, merchants were able to sell heaters and are prepared,” he said.

With the Stanley brand, ByD offers products that go out of the ordinary to become fashionable, with colors and design so that the consumer can choose the one that suits their own style. According to Del Sacramento, they have around 320 SKUs and continue to focus on variety. “We hope for a summer with good rotation of all products,” he concluded.

SUMMER SUN

Sol de Verano offers a line of pools that includes models such as Sol 200, Sol 250, Sol 300, Sol 450 and Arco 10, a wide variety of sizes and options to satisfy different needs. This year they present new features that will improve the user experience, such as pool covers and filters manufactured by the company itself, designed to prolong the useful life of the pools and keep the water in perfect condition. The Arco 10 stands out, round with 3 meters in diameter and 76 centimeters high and easy to assemble. It is a removable structural pool, made of PVC-coated polyester fabric canvas and a structure of galvanized pipes suitable for withstanding high water pressures. It comes with a filter that can be used with cartridges or a filter bag that is economical and easy to purchase throughout the country. It is durable, because the bag is cleaned and used again.

Carlos Meza, Commercial Manager of La Toma S.A.

“The consumer will see our products as an intelligent investment”

“The next three months will be marked by challenges for consumers and sellers of durable goods,” said Carlos Meza, commercial manager of Sol de Verano. "Inflation continues to impact purchasing power, but Argentines look for practical and accessible solutions and this is where Sol de Verano, as a quality brand, has the opportunity to stand out. We have a solid reputation that positions us ideally to take advantage of the seasonal momentum."
Regarding the season, Meza was optimistic. “High temperatures and persistent drought are anticipated, conditions that will prompt families to seek effective ways to cope with the heat,” he said. "The warm climate favors the sale of pools and the consumer looking for economic alternatives will see our products as an intelligent investment in a context in which vacation trips could be out of budget. The climate and economic expectations will play a crucial role in a scenario in which Sol de Verano, with its range of quality products and accessories such as pool covers and filters, is in a privileged position. As temperatures rise, there will be more opportunities for products that balance price and quality, a balance that we master perfectly."

“The next three months will be marked by challenges for consumers and sellers of durable goods,” said Carlos Meza, commercial manager of Sol de Verano. "Inflation continues to impact purchasing power, but Argentines look for practical and accessible solutions and this is where Sol de Verano, as a quality brand, has the opportunity to stand out. We have a solid reputation that positions us ideally to take advantage of the seasonal momentum."

Regarding the season, Meza was optimistic. “High temperatures and persistent drought are anticipated, conditions that will prompt families to seek effective ways to cope with the heat,” he said. "The warm climate favors the sale of pools and the consumer looking for economic alternatives will see our products as an intelligent investment in a context in which vacation trips could be out of budget. The climate and economic expectations will play a crucial role in a scenario in which Sol de Verano, with its range of quality products and accessories such as pool covers and filters, is in a privileged position. As temperatures rise, there will be more opportunities for products that balance price and quality, a balance that we master perfectly."

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