Electra launches its new “Experts” campaign
The 30-second ad focuses its message on this new summer season, where the challenge is to reconcile the average individual and their [...]

The 30-second ad focuses its message on this new summer season, where the challenge is to reconcile the average individual and their family with the comfort of a home where the user has absolute control over the air conditioning of their spaces.
Without a doubt, the pandemic changed the reality of many people, modifying our way of interacting with the outside world and we have had to learn to adapt to a new lifestyle. “Experts” projects that comfort that we seek when we carry out our activities (work, physical exercise, leisure and sleep) in the refuge of our home, where now, thanks to Electra air conditioners, we have everything we need.
Why Experts?
• Because we are experts in advanced technology
• Because we are climate experts
• Because we are experts in providing innovative solutions
• Because we are experts in taking care of your pocket and the environment
• Because we are experts in air conditioning of residential spaces
• Because we are experts in satisfying the needs of our clients
INVERTER TECHNOLOGY: You already knew that our air conditioning units are recognized worldwide, but you probably didn't know that they stand out from the rest because they achieve energy savings of up to 35%, in addition to having a very low noise level due to their integrated damping systems, which reduce to a minimum the vibrations inherent to the equipment in operation. This not only translates into less noise, but also less maintenance.
And that's not all: all our equipment also has a 3-year warranty.
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