The company Luminatec S.R.L. He announced the incorporation of Carlos Rodriguez Vazquez (Charlie) as its new commercial director, a designation that strengthens the company's commercial structure and consolidates its commitment to the development of the business in the Argentine market.

With more than 35 years of experience in the sector, Rodriguez Vazquez has a solid marketing training and a postgraduate degree from the Technological Institute of Buenos Aires (ITBA). Throughout his career he has led large -scale commercial operations, occupying responsibility positions in companies such as Philips, Newsan and First Rate, among others.

"I have had the opportunity to work in different markets in the region, which allowed me to build a strategic and flexible look in the face of business challenges. Today, assuming the commercial direction of Luminatec in Argentina raises me a clear goal: to enhance our local capabilities with an integral vision and oriented to results."

Recognized for its close leadership and collaborative approach, it has directed high -performance teams and led successful commercial transformations both in the country and in neighboring markets.

"Luminatec has enormous potential to continue growing in Argentina. My role will be to accompany that growth with strategy, focus on people and customer, developing commercial plans that adapt to market evolution", he added.