In an era where urgency and hyperproductivity are the norm, calm, clarity and simplicity are necessary for a balanced life. This philosophy extends to the way we interact with technology, where the desire to connect and express ourselves often becomes overwhelming with so much continuous information and digital clutter. He Pantone Color of the Year, PANTONE 11-4201 Cloud Dancer, it's a airy white tone that transmits clarity over clutter, softness over spectacle y presence over pressure. Cloud Dancer transmits tranquility and inspiration, the perfect reflection of balance and refinement, and perfectly aligns the philosophy Lifestyle-Tech of Motorola.

As part of the collaboration between Motorola y Pantone, which has been around for several years now, the brand is proud to work together for another year to bring the Color of the year to your devices, in this case the tone PANTONE 11-4201 Cloud Dancer. This year, Motorola will take this collaboration even further with the incorporation of its partner Swarovski, fusing color and craftsmanship to create a device that embodies quiet confidence and refined expression. The Swarovski crystals will be present in the design, adding an ethereal touch that will allow creativity to be released and concentration to deepen, returning calm to our pockets, palms and digital lives. The special edition device will be presented as an addition to The Brilliant Collection, a carefully curated set of devices that focus on meticulous craftsmanship and timeless luxury, which Motorola launched earlier this year in collaboration with Swarovski.

“We are delighted to bring together two of our largest partners, Pantone y Swarovski, in this new advertisement of Color of the Year”He said Ruben Castano, vice president of Design, Brand and Consumer Experience at Motorola. “Cloud Dancer reflects a new type of design mindset, which celebrates simplicity as a strength. It represents a reset for the senses, a time to slow down and rediscover focus. By softening our surroundings, we make room for what really matters. That message comes to life through our designs and philosophy.”

He Pantone Color of the Year and the Swarovski crystals, they will create not only a phone, but also an object of clarity and quiet confidence, designed to live beautifully at the pace of modern life.

“In this time of transformation, when we are reimagining our future and our place in the world, PANTONE 11-4201 Cloud Dancer “It is a discreet white tone that offers a promise of clarity,” he said. Leatrice Eiseman, executive director of the Pantone Color Institute. "The cacophony and chaos around us has become overwhelming, making it more difficult to listen and hear the voices of our inner selves. A conscious statement of simplification, PANTONE 11-4201 Cloud Dancer improves our concentration, providing a pause and freeing us from the distractions of outside influences.”

A new device in the Pantone Color of the Year It will be available soon in Latin American markets.