The e-commerce platform Tiendanube, which has more than 45,000 stores in Argentina, estimates that on CyberMonday 2022, turnover will grow more than 105% compared to the 2021 edition and will exceed one million products sold, through 290,000 transactions and with an average ticket of 12,500 pesos.

One of the platform's new features in this edition is the incorporation of Pago Nube, an online payment tool that will allow Argentine SMEs and startups to manage their businesses from a panel integrated into the store. The launch of its own solution in the payments sector aligns with the company's mission to reduce the barriers to entrepreneurship in Latin America.

To understand the impact of CyberMonday during the event, Tiendanube will have a free-access website that will report real-time sales data in all cloud stores participating in the event, including total billing, average ticket, number of operations, sales by segment and buyer profile.