Epson, a global leader in printing technology, announces the regional launch of “Create Your World”, an initiative designed to empower SMEs, entrepreneurs and graphic shops in Latin America and the Caribbean, allowing them to diversify their product offering and expand their businesses from day one, using Epson digital printing technology.

“Create Your World” was born from the observation of a growing need in the market: the search for new avenues of income and the optimization of existing investments. Many businesses in the region already have digital printing equipment, but they often underutilize its potential or are unaware of how to expand their services beyond their current offering. This Epson initiative seeks to close that gap.

A leap for graphic workshops and entrepreneurs

The central concept of “Create Your World” is clear: with Epson technology, you can create real products, sell them and expand your business from day one, even in small spaces and with a low investment.

The initiative highlights the versatility of Epson solutions, which range from the customization of mugs and textiles, to the creation of signage, promotional items and large format photography. This allows existing businesses to expand their portfolio without the need for large initial investments or complex spaces.

Competitive advantage and real profitability

“Create Your World” emphasizes the competitive advantage the company offers. “These are compact devices, easy to use and with Epson support, minimizing the initial investment and maximizing the advantage in the market,” emphasized Fabián Calapaqui, Product Manager. The value proposition focuses on real profitability, showing how the addition of new applications can significantly increase profit margins and optimize production time.

“We know that many of our current clients are seeing an opportunity for expansion in the promotional and personalization market, but they do not have the formula to take that leap,” adds Fabian Calapaqui. “With ‘Create Your World’, Epson positions itself not only as a technology provider, but as a business enabler, offering the guidance and tools necessary for our users to meet their growth expectations,” he added.

Epson solutions for every business need

“Create Your World” offers a range of equipment designed for various applications and investment levels:

SureColor F170 (A4 Sublimation): ideal for entrepreneurs who start with personalization of small products such as mugs, mouse pads or caps.

SureColor F570 (24” Sublimation): perfect for agile production of garments, decorations and promotional items on textiles, rigid materials and sheets.

SureColor F6470 / F6470H (44” Sublimation): for high-volume professional textile production, including uniforms and sports fashion. The H model allows fluorescent inks.

SureColor F1070 (DTG/DTFilm): allows you to customize light and dark t-shirts with no minimum limit, a hybrid solution for print shops.

SureColor V1070 (UV Compacta): Prints on rigid materials such as acrylic, wood, bottles or agendas, ideal for premium promotional products.

SureColor T3770 (Signage/Posters): High-speed printer for printing, points of sale and production of menus, posters or signage.