The national company specialized in import and production of electro and mobility has announced the incorporation of Ricardo Castro as its new commercial director. From this year, Castro will lead the company's commercial strategies.

Nexina, the Argentine SME that produces and markets appliances, mobility and related products covering the verticals of Cook, Home, Sound and Bike, has expanded in recent years by leaps and bounds. Marketing international brands such as Daewoo, and with the presence of own brands currently in the market: euro, be One, Venom; and Zion, Gravity and Thunder particularly in the bicycle business.

In this context, he incorporates Ricardo Castro to his team. "He is one of the commercial directors with more experience, credibility and experience in our country," said Mauro Esteve, CEO and Founder de Nexina S.A. -. Nexina ”.

Ricardo has a vast market experience, has been strategically developed in the commercial area for more than 30 years. In this new Professional North said: "I am very happy to add to the family of Nexina S.A. in principle and as a fundamental basis for human quality, and of course because of the level and projection that the company has. I am excited to assume this challenge, I think that the experience harvested in these busy years and the solid work team that I found will undoubtedly lead to the great goal of bringing Nexina to be a reference in the market."