Within the framework of a new World Cup year, Philips presents “PROMO GOOL PHILIPS TV & Sound”, a regional campaign aimed at capitalizing on the peak in technology consumption with a proposal focused on innovation, image quality and audio performance.

As a communication axis, the campaign has the participation of Angel Di Maria, whose presence provides validity and credibility in a context where performance and precision are shared values ​​in both sport and technology.

The promotion, valid from April 13 to May 31, 2026, It covers products from the Televisions, Audio and Monitors categories, with a particular focus on those models that integrate the latest display, image processing and connectivity technologies.

Within the television category, Philips puts its line with technology in the foreground Ambilight, which expands the visual experience through dynamic light projection in real time, along with panels 4K UHD optimized for sports content, where motion processing and sharpness in fast scenes are differential.

These models incorporate standards compatibility HDR (High Dynamic Range), allowing a greater contrast range, more accurate colors and better performance in live broadcasts. At the operating system level, the devices integrate Smart TV platforms with access to streaming applications, voice control and multi-device connectivity.

In audio, the campaign includes sound bars with configuration 2.1 and 3.1 channels, wireless subwoofers and surround sound virtualization technologies, designed to improve spatiality and clarity in sports broadcasts. Added to this are portable Bluetooth speakers with extended autonomy, resistance to outdoor use and sound profiles optimized for live content, reinforcing Philips' proposal in versatile audio solutions.

For its part, the monitor category incorporates models with Full HD and Quad HD resolution, optimized refresh rates and visual care technologies such as blue light reduction and anti-flicker, aimed at both multimedia consumption and hybrid work environments. Connectivity, ergonomic design and energy efficiency complete an offer aligned with the new demands for productivity and entertainment.

“Promo Gool” is based on a consolidated promotional mechanic, designed to accelerate the purchase decision at the point of sale and enhance the recommendation in retail, in a scenario where the consumer increasingly prioritizes image quality, sound immersion and device integration.

With this initiative, Philips seeks not only to capitalize on seasonal demand, but also to reinforce its position as a benchmark in innovation applied to entertainment, offering technological solutions that elevate the content consumption experience at home.