The gaming industry has come a long way. Since their simple two-dimensional debut in the 1970s and 1980s, video games have kept pace with the rapid pace of the evolution of digital technology, becoming not just a form of entertainment, but a truly immersive sensory experience with a powerful and unique appeal. Increasingly, modern gamers expect a brand that reflects the diversity of their tastes and desires while also being inclusive of their identities. For this reason, MMD, the leading display specialist and brand licensing partner for Philips monitors, is pleased to announce the launch of Evnia.

One voice for all
The word Evnia (Greek: Εύνοια) is composed of eu (good) and nous (mind), which literally means “mind well” and “intelligent thought.” Evnia is used as a word to show interest in supporting and protecting someone or something. It is often used in the context of luck. Everyone can be a gamer, and Evnia, true to its name, supports the joy of video gaming for everyone.

The need for a welcoming community required a brand that could embrace all gamers, making them truly feel part of the group. Starting with its unique design, Evnia differs from a multitude of models, returning the joy and fun of gaming and maintaining the emotional benefits as the central axis.

"Our goal with Evnia is to provide today's gamers, in all their diversity, with the monitors and accessories they need to fully enjoy every gaming session, whether in terms of performance, graphics or overall user experience. Evnia, living up to its name, encourages gamers to bring their most genuine selves to their sessions and reconnect with the original purpose of gaming" said Xeni Bairaktari, Head of Global Marketing and EU Senior Brand Manager at MMD. Monitors & Display.

The Evnia range reflects its mantra: “Reinvent the rules”. Far from the well-known video game stereotype, Evnia brings freshness, quality and elegance to the table. From product lines to Ambiglow lights, prioritize emotional benefits in addition to technical advantages. Its sophisticated design adapts to all environments, being a perfect complement to the furniture of a casual video game room or for a suitable PC gaming setup.

First available model: Philips Evnia 34M2C7600MV
Philips Evnia monitors are every gamer's dream come true. The range's elegant design matches any interior décor, while its generous displays invite you to immerse yourself in the game. The first Evnia launched, the Philips Evnia 34M2C7600MV curved monitor, guarantees an almost cinematic experience with an UltraWide Quad HD 3440 x 1440 resolution and HDR 1400. The monitor's mini-LED backlight with 1,152 zones allows greater control of lighting and the ideal contrast ratio for deeper blacks and brighter whites. Ambiglow contributes to total immersion in the game. The visual performance lives up to its gaming features: with a 165Hz refresh rate, ultra-low latency time and Adaptive-Sync, even the most action-packed games will be smooth.

Comfort is always a priority for Philips Monitors, and the Evnia range is no exception. The Philips Evnia 34M2C7600MV offers great flexibility with full USB-C port connectivity as well as KVM and height-adjustable stand to suit users' preferences and ensure gaming sessions that are pleasurable for the mind and body.

The Evnia monitor range, which begins with this launch, will introduce more performance-oriented products in the future with the models: 42M2N8900 (42″ OLED flat screen), 34M2C8600 (34″ QD OLED curved screen) and 27M2C5500W (27″ VA curved screen). The offer will be completed with innovative and elegant accessories: two keyboards (SPK8508 and SPK8708), two mousse (SPK9508 and SPK9708), two headphones (TAG5208 and TAG7208) and a moussepad (SPL7508).