Peabody obtains the Golden Mercurio Grand Prize in the SME division
It was the case “Design as identity”, presented by Peabody, that earned it the highest distinction in the Small and Medium Enterprises category.

Peabody closes the year with two outstanding awards granted by the Argentine Marketing Association. On the one hand, it achieves the highest distinction of the organization by obtaining the “Grand Mercurio de Oro Award” in the SME category and on the other hand, the entity recognizes the firm with the “Home Products” award from the same division.
It was the case “Design as identity”, presented by Peabody, that earned it the highest distinction in the Small and Medium Enterprises category. The firm delved into its transformation in the last 10 years, its journey, its learnings, its achievements, failures and challenges, until reaching the present day. He highlighted how his palette of values and design as a seal of his identity define his soul, giving him a distinctive space not only in the market, but in the heartbeat of every Argentine home.
The Mercurio Award was designed and created in 1981, with the purpose of distinguishing excellence in marketing, promoting development and making visible the value of this discipline. It is currently the most prestigious recognition of the subject at the national level.
The Jury is made up of outstanding personalities from the management and marketing areas of the activity within the list of partners and are selected and appointed by the Board of Directors of the Argentine Marketing Association.
The Argentine Marketing Association is a non-profit organization, which was founded on May 27, 1965, by the initiative of a group of local pioneers who, thanks to the contribution, effort and commitment of these visionary men, what began as an art, continued as a discipline, and today is a science in full development.
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