The new Motorola Razr is the first smartphone with a flexible, foldable screen with a flip format, which folds completely in the middle, offering the user a unique, but at the same time, familiar experience.

Leading up to the final product, the company conducted studies to understand how a flexible screen could improve the user experience with smartphones. From there, Motorola developed and tested more than 20 prototypes in initial study phases with consumers. The flip folding design that everyone knows and loves turned out to be the ideal solution. It solves one of the main real problems of consumers: having a compact and portable device, without sacrificing one of the characteristics that consumers value most, the size of the screen.

The Motorola Razr redesigns the concept of smartphones with style and subtlety. Made from premium stainless steel and 3D Gorilla GlassTM, the outer casing is extremely durable and comfortable at the same time. Just like the original RAZR, the new Motorola Razr is slim and elegant, avoiding too stark contrast in colors and materials, thus highlighting its unique design.

During the development stage of the razr, several challenges arose due to certain technological constraints, which challenged the engineering team to find new solutions. Motorola designed and patented an industry-first, zero-gap hinge that allows both sides of the flexible polymer display system to remain perfectly aligned when closed, and protects it from all types of particles and dust.

The antennas were also redesigned, so that they fit without problems in a space twice as compact as that of today's smartphones. And the device was coated to give it waterproof and splash-proof protection1. With an innovative design and a distinct engineering approach, the company ushers in a new era in mobility.

In a market with increasingly larger smartphones, motorola razr returns to compact and offers the best of both worlds. If users are looking for a more immersive experience, the 6.2″ Flex View screen, with a 21:9 format, is the ideal option. And when you have to go out, the Razr can simply be closed, to enjoy a portable design, with elegant lines, with the ideal size to carry in any pocket.

With the device closed, the razr's 2.7″ Quick View exterior interactive display shows important information even on the move, in a practical and easy way. You can use it to make calls, reply to messages, pay with one touch, control music, take truly amazing selfies, use Google Assistant, and access personalized options like turning BluetoothⓇ, Wi-FiⓇ, and more on or off, all without opening your phone.

Now it is possible to enjoy a unique and totally innovative smartphone experience, impossible to obtain with any other model. The iconic brand, highly innovative technology and stylish design make the Razr the ideal smartphone for anyone who wants to stand out. And finally you can feel the sensation of “hanging up” the phone when you close it, which the Motorola Razr brings us again.