LG's new mid-range smartphones arrive

LG launches the LG K40s and LG K50s smartphones, its new mid-range devices with Premium attributes. The best cameras to capture unique moments [...]

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LG launches the LG K40s and LG K50s smartphones, its new mid-range devices with Premium attributes.

The best cameras to capture unique moments
Both devices offer specific functions to take high-quality photographs, at a professional level.
The LG K40s offers two rear cameras: a 13 MP with PDAF that captures fast scenes crisply and clearly. Its 5 MP Super Wide Angle camera adapts even to the widest shots so that everything fits into the photo. Its 13MP front camera reaches a new level for selfies, since its high resolution makes them look incredible.

For its part, the LG K50s incorporates a triple rear camera of 13, 5 and 2 MP whose sensors are intended for standard photos, wide-range captures and the depth effect that allows an artistic blur in the photos. On the front it has a 13 MP camera, allowing you to capture portraits with extraordinary details.

The rear and front cameras of both models have a portrait mode to obtain artistic photos with a Bokeh effect. They allow you to adjust the depth of field for a dramatic blur or make it more subtle to soften the backgrounds.

Enhanced Artificial Intelligence
The new models present cameras with the artificial intelligence function (AI CAM) that allows you to obtain optimized images in an easier way, without the need to use filters. The Al CAM analyzes the objects or people on the screen, offering 8 different capture modes (pet, sunrise, sunset, food, person, landscape, flower and city) and optimizes the colors of the photos taken by the equipment.
In these smartphones, artificial intelligence is also present in the Google Lens function, which serves to obtain more information about everything that is pointed with the smartphone camera, such as tourist places, commercial establishments, elements of nature, texts in other languages, on which useful information, schedules, comments or translations, etc. will be obtained.

More screen
These phones were designed for a superior gaming and content consumption experience, with screens more typical of premium phones. The LG K50S comes with a massive 6.5-inch FullVision HD+ display, while the LG K40S offers an equally generous 6.1-inch HD+ display. With minimal bezels interrupted only by an attractive and discreet front camera aperture, both devices offer subtle, modern styling and a more immersive user experience.

Large capacity battery
To maximize the daily usability of these devices, LG focused on deepening one of the features most requested by users: battery life. The LG K40s has a 3,500 mAh battery, while the LG K50s offers a 4,000 mAh battery, allowing you to obtain energy throughout the day with a single charge.

Ultra resistance and maximum performance
The new models have military certification. The LG K40s and the LG K50s were subjected in certified laboratories to a set of tests designed by the United States Department of Defense, they were approved and guarantee their best performance against high and low temperatures, temperature shock, humidity, vibration and falls.

1 year warranty against screen breakage
Both the LG K40s and the LG K50s offer a differential benefit for the consumer: from the moment of purchase they have a one-year warranty against accidental screen breakage.

Exclusive Google Assistant button
The Google Assistant has a dedicated button on new smartphones, you just have to press it to wake up the assistant. The user can carry out various activities, through voice commands, such as scheduling events; get information and news instantly; listen to songs on YouTube; perform translations in real time, among others.

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