LG Electronics Argentina presented its 2021 line of televisions with OLED, NanoCell and UHD models, all with 4K Resolution and ThinQ Artificial Intelligence. The line is characterized by presenting superior technology, such as LG OLED TVs with panels, with self-illuminated pixels that reproduce ultra-sharp and ultra-realistic image quality and smooth, natural movement. They have a design with minimal thicknesses, between 2 and 5 mm, thinner than a smartphone and an avant-garde design that adapts to any environment in the house.

The star of this line is the OLED BX that will come in 55 and 65 inches, with the third generation ALPHA 7" intelligent processor, which offers spectacular visualization and sound by improving the image and sound sources. They are designed to offer the best gaming conditions since they have HDMI 2.1, low input lag and are the first to offer compatible support with NVIDIA G-SYNC, while improving the image and sound with LG's own "ThinQ" artificial intelligence.

OLED technology features 8 million self-illuminated pixels in 4K OLED TVs that turn on and off independently, achieving richer colors and more perfect blacks, creating an excellent viewing angle from anywhere you look at the screen.
Beyond picture quality, all LG 2021 OLED TVs offer an immersive entertainment experience through support for the latest standards, content formats, new features and functions that add differentiated value. With support for Dolby Vision IQ, Dolby Atmos®, HDR10 PRO and Filmmaker Mode™, the new televisions make the latest movies, series and documentaries watchable with high-quality images and sound.

Among the LED TVs offered by LG, the NanoCell will come with models 55NANO81SNA and 65NANO81SNA. It is the brand's best LED because it uses nano particles to filter out color impurities, resulting in realistic images and a fully immersive experience. In addition to offering the highest precision 4K resolution, thanks to nanoparticles, they are compatible with Active HDR, including HDR 10 PRO, a widely distributed format and available on most streaming platforms. This technology, pioneered by LG, reveals image details and textures for a cinematic experience at home.
The sound systems built into televisions can reproduce clear dialogue and voices and have great power and bass quality, which accentuates the special effects of movies and content.

The LG UHD 4K TVs will be presented in the 70, 50 and 43-inch UN models. The latter features an IPS screen, which achieves a greater viewing angle without causing visual fatigue. Thanks to the quality of 4 times the resolution of Full HD, the colors are vivid and the details finer. Regarding the listening experience, the LG UHD 4K has professional 360° surround sound thanks to Ultra Surround technology to create a more immersive sound experience.

The 2021 televisions have the WebOS 5.0 operating system and those of the OLED, NanoCell and UHD lines include the Magic Remote, which acts as a universal remote control with automatic device detection for most of them. It has voice commands, mouse control and click wheel to manage entertainment in the easiest way.

THE COLORS OF ARGENTINA

To publicize the 2021 line, LG presented the advertising campaign “The Colors of Argentina”. “At LG we thought about telling the TV line through the campaign, “The colors of Argentina”, proposing an incredible viewing experience through our products, because it is possible to see the colors of our country in a simply perfect way, as if we were really there, in the most real and pure way,” said Mariela Coda, Marketing Manager of LG Argentina.