Edición #177 / 2025
Latest news
Beko, the No. 1 brand of household appliances in Europe, arrives in Argentina
Lo hace de la mano de Solnik. En esta primera etapa de desembarco presenta sus heladeras con tecnología HarvestFresh. Luego se incorporarán otros productos como lavarropas, secarropas, lavavajillas y productos de cocción.
Samsung reinforces its commitment to after-sales service in Argentina
La marca anuncia el lanzamiento de “Originalidad”, un concepto que reúne tres campañas clave de postventa diseñadas para reforzar la importancia de los canales oficiales, tanto para reparaciones como para gestiones digitales y mantenimiento de productos.
Secure retail: the key to a differentiated consumer experience
Alejandro Angeletti, director regional de videoseguridad para América del Sur en Motorola Solutions, analiza cómo la tecnología está fortaleciendo la seguridad en el retail. Soluciones como videoseguridad con IA, sensores inteligentes y sistemas en la nube permiten reducir pérdidas, optimizar operaciones y crear entornos de compra más seguros y eficientes.
Fitness: more products and technology for physical and health care
Cintas de caminar, bicicletas fijas y multigimnasios componen una oferta interesante en un negocio que se incentiva con la necesidad de tener el cuerpo cuidado en el verano, pero mantiene un volumen estable durante todo el año con el foco puesto en la salud.
Key consumer trends that will shape the future of retail in 2026
Another analyzes the trends that will shape the future of retail: frictionless AI, hyper-personalization, hybrid retail, responsible consumption and a return to what is essential: connection, clarity and meaning.
Homepage News Launches Third Annual Insight Trend Index
The classic digital portfolio is a service provided by the International Housewares Association (IHA) and has four deliveries. The first edition focuses on the main lifestyle trends that will drive demand for home and kitchen products in the next year and in the medium term.
Latam: 372 million gamers and a wave of new markets
Acer analiza el desempeño de la industria gaming en Latinoamérica y la proyección para el mercado argentino.
Motorola and Pantone celebrate Pantone Color of the Year 2026: Cloud Dancer
Motorola is proud to work together with Pantone to bring, once again, the Color of the Year to its devices, in this case the PANTONE shade 11-4201 Cloud Dancer. Soon, a new device in Pantone's Color of the Year will be available in Latin American markets.
Mobile technology in Argentina: more offer, better prices and a new scenario for the consumer
The greater presence of global brands energizes the market and brings cell phones with “premium” features to competitive values.
The Klip Xtreme car charger has arrived
The brand of audio, accessories and peripheral technology products announced the launch and availability of its new car charger. The Klip Xtreme PowerCar 100 has 6 ports and 100W of power, with ultra-fast charging capacity, and an innovative extension panel with a 1.5 meter cable for the rear seats. Distribution is in charge of Grupo Núcleo.
End of the year: how Gen Z and Millennials are rewriting consumption and what big brands are doing
The new generations – mainly Gen Z and Millennials, who already account for more than 60% of global spending – are redefining how they buy, what they expect from brands and why traditional retail stopped working. In Latin America, this evolution is driving a new model: retailtainment, where stores become immersive, phygital and emotional spaces.
Sony Electronics Launches Sony Alpha 7V Camera and FE 28-70mm F3.5-5.6 OSS II Lens
The new model offers a significant evolution in AI subject recognition features and high-speed performance for both photos and videos.
