Grupo Núcleo successfully held its New Year's Eve event

The event held at the Peugeot Lounge had more than 250 guests including brands, clients, banks, resellers, media, influencers, and suppliers. [...]

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The event held at the Peugeot Lounge had more than 250 guests including brands, clients, banks, resellers, media, influencers, and suppliers. Lenovo, Intel, MS, Acer, Epson, WD, AMD, PCBOX, Brother, Asus, ASRock and SanDisk, among other brands, were present.

"It was an excellent event in which, in addition to achieving a record attendance, we have shared a nice moment with the brands, clients, banks, and suppliers to begin to outline the objectives for 2019. The attendance of the press was very important as well as resellers and clients. We presented the entire line of Education, Robotics, 3D Printing and the PCBOX Audio line," said Mauro Guerrero, President of Grupo Núcleo and added: "2018 was a complex year, but we have grown in customer capillarity, improving our offer and logistics that allowed us to reach the entire country. We achieved a federal sale, penetrating different segments. Another objective achieved was to capture the projects that the company worked on in 2017, within the technological reconversion plan, such as Smart City, Comprehensive Security applied to technology, Installation and Development of technology and education.

"We have experienced the reconversion of the technology business, due to the entry of a greater offer in a variety of brands and, also, due to changes in consumer habits. We implemented new marketing strategies, explored new markets and made alliances with new brands," highlighted Luciano Huarte, General Director of Grupo Núcleo and stressed: "We have readjusted different product lines and businesses, training our staff, making investments in market studies, product development and capital investment in new stocks. We have achieved, together with the association with "Several brands and factories have a range of offers and development in technology to achieve the objectives set in billing and continue growing and innovating."

"With our PCBOX brand we have defined the objectives of maintaining constant growth in product lines, prioritizing Design and Innovation. We have achieved products of excellent harmony between price and quality and Grupo Núcleo will be our key reference in Argentina," said Maximiliano Gonzalez Kunz, Chairman of PCBOX and added: "We will continue exploring new business niches, launching new categories, remaining present in the Tablets and Audio categories, for example, and, above all, improving the brand's offerings to better reach consumers. users.”

"For 2019 we are going to continue working very hard with the brands and adding new manufacturers for distribution in Argentina. A year that will continue to be marked by several changes in the market. We will continue exploring new business segments, launching new categories. We are going to work with each brand, presenting technology products applied to Education, expanding our portfolio and bringing technology closer to the Classroom. We will also continue growing in the Renewable Energy market with our Led equipment; and, as always, bringing technology closer to all parts of the country and exploring new markets with development, sales, and installation projects, generating new markets with our mobile solution “Mobile Classrooms”, designed to bring technology closer to education,” Guerrero specified.

"Grupo Núcleo has all the brands, all the variants, all the payment methods, and everything that is needed to not lose any sales. Vertical businesses such as education, roads, LED lights, and other tools so that we are at the forefront of everything. Beyond the sales channels that everyone knows about our company, we have other business divisions among which the Affinity Plans, Blister Pack and the Education Division and verticals stand out," summarized Luciano Huarte.

"We are going to work with great focus with ADN, Aula Digital Nativa, our Division dedicated to Knowledge Transfer. In 2018 we were chosen to be part of the Route 40 project of the National Ministry of Education. We won the tender and delivered the Truck that travels the route. It is a Trailer with opening on both sides that becomes a laboratory of technological experiences. In this way we have opened a new market with Trailers, but with special focus on technology applied to education. The Ministry of Education needed that and we were there with the best proposal to do it,” Mauro Guerrero said in conclusion.

Among ADN's solutions, the following stand out: tablets, convertibles and notebooks, smart charging furniture, storage and transport of devices, participatory class management software, with Access Point with data repository, Modular electronics Kits, Science Laboratory, and Makers Kits to stimulate creativity, introduce themselves to electronics and educational robotic programming and 3D printing. The Educational Division has a permanent help desk and a technical-pedagogical support office, which favors collaborative applications between the different establishments, will document events and interact with official and private organizations, contributing to the improvement of educational quality in the processes of formal, non-formal and social education.

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