Special mattresses: the industry is updated and incorporated new models and more technology

All companies offer a wide porpholio, which is not only versatile in designs and sizes, it also aims to satisfy consumers who at rest of rest have different comfort and health needs.

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LIMANSKY

King Koil is an international brand with 30 years of presence in Argentina and already consolidated as a reference in the manufacture of products for rest.

Their mattresses combine modern designs and offer the comfort associated with the style. The brand stands out for the combination of premium materials and technologies with the aim of transforming each mattress into a personal rest shelter, merging aesthetics and functionality. In Argentina, the production and marketing of King Koil products is under the responsibility of Limansky S.A

Guillermo Zamateo, Commercial Manager of Limanski S.A.

"We maintain a customer -centered business model"

"Today we recognize ourselves as an outstanding provider of products for rest, with a service of excellence to retail," said Guillermo Zamateo, commercial manager of Limansky S.A. "This is reflected in the pillars that support our value proposition. Our model is designed to offer differential attention to intermediary customers." Zamateo said the company maintains a strong bet on the retail channel, accompanying it in the final consumer's purchase process. "We have an extensive portfolio of national and international brands, a solid coverage network and an integral approach to optimize exhibitions, physical and virtual," he added. “We have a network of branches that allows us to serve the points of sale throughout the country and promote a joint planning strategy for Promote business growth with our customers. Another of our pillars is an integral offer to maximize retail opportunities. ”

Limansky is over 70 years in the manufacture of rest products, with specialization in foam mattresses and springs, sommiers bases and accessories. The totality of the products is manufactured in the Rafaela industrial plant, in the province of Santa Fe, where they occupy six apples and that recently expanded with a storage center with capacity for 15,000 finished products. They distribute daily to the whole country.

"Throughout our history, we maintained a commitment to develop a customer -centered business model, aligning all our actions and strategies under this principle," Zamateo closed.

"Today we recognize ourselves as an outstanding provider of products for rest, with a service of excellence to retail," said Guillermo Zamateo, commercial manager of Limansky S.A. "This is reflected in the pillars that support our value proposition. Our model is designed to offer differential attention to intermediary customers." Zamateo said the company maintains a strong bet on the retail channel, accompanying it in the final consumer's purchase process. "We have an extensive portfolio of national and international brands, a solid coverage network and an integral approach to optimize exhibitions, physical and virtual," he added. “We have a network of branches that allows us to serve the points of sale throughout the country and promote a joint planning strategy for Promote business growth with our customers. Another of our pillars is an integral offer to maximize retail opportunities. ”

Limansky is over 70 years in the manufacture of rest products, with specialization in foam mattresses and springs, sommiers bases and accessories. The totality of the products is manufactured in the Rafaela industrial plant, in the province of Santa Fe, where they occupy six apples and that recently expanded with a storage center with capacity for 15,000 finished products. They distribute daily to the whole country.

"Throughout our history, we maintained a commitment to develop a customer -centered business model, aligning all our actions and strategies under this principle," Zamateo closed.

pIERO

Piero bets on continuous research for the development of products and generating ties with its consumers. This year they developed mattresses with quality raw materials such as Hiflex foam systems and the latest fabric technologies, such as sensing and intense, which help control the temperature and favor a deeper and more relaxing dream.

soften

SUAVESTAR, under the motto "Enjoy more is simple", addresses this goal with functional products and a prolonged useful life. The company presents two novelties. Rockstar EP is a 30 -kilos foam mattress per cubic meter of density, with 30 centimeters high and highlighted as one of the best selling for its relationship between price and quality. DUPRO is a Sommier with bodybuilding, to take advantage of space to the fullest, which includes the lower mattress of half a density. They also relaunched Loft, an independent springs model with knitting fabric and advance that before the end of the year they will present new products, innovating in categories in which they still do not participate.

What

Since 1984, Gani S.A. Design, develop, manufacture and market products for personal rest in its industrial plant in Sauce Viejo, Santa Fe, with more than 15,000 square meters. They offer a wide porpholio of foam mattresses and springs, decoration and pillow products and two models stand out. Shankar is a mattress of individual springs regardless of movements and fabric of smooth and flexible knitting that adapts to each body. Golden Flex is a foam mattress of high density and extreme firmness. It also comes with point fabric and exclusive design that enhances its aesthetics

sPRINGWALL

Springwall presents Maximus, a mattress with knitted fabric and termination with a cover -type system, without mattelase seams, to help the body rest on a smooth surface. The structure is from Pocket springs, which decrease the transfer of movement, is 31 centimeters high and is manufactured with a high density foam mix plus a viscoelastic layer that provides greater comfort. The weight supported by side is 130 kilos.

Roomy is a functional sommier with 38 centimeters tall plus the 6 centimeters of the legs. It is covered in Jacquard totally matelasseado and has saved space with a depth of 25 centimeters. The hydraulic system facilitates opening and closing and does not include the upper mattress

Pedro Fredenhagen, head of Wholesale Sales of Springwall

"Financing and our actions make us maintain volume"

"This year the market was reduced, but we kept the volume because we were doing many things to achieve it," said Springwall wholesale sales. "We renew the entire line, we accompany the vendors in their visit to the merchants, we attended many events, we improved the delivery times and we were very cautious with the increases in prices, absorbing some costs." Fredenhagen recognized the help that financing gives today, which together with the corporate actions they carry out is what allows them to maintain last year's sales volumes.

On the choice of the user, he said he prefers the high -density foam mattress, although with each other's own differences. "We say that we sell sensations and that is what leads the consumer to choose a more or less hard foam, a softer or determined layer of fabric," he said. “Sometimes the user has trouble knowing what is best, and that is why we emphasize that the trade shows the matt plant and see what our mattresses have, and the dedication we put on them ”.

"This year the market was reduced, but we kept the volume because we were doing many things to achieve it," said Springwall wholesale sales. "We renew the entire line, we accompany the vendors in their visit to the merchants, we attended many events, we improved the delivery times and we were very cautious with the increases in prices, absorbing some costs." Fredenhagen recognized the help that financing gives today, which together with the corporate actions they carry out is what allows them to maintain last year's sales volumes.

On the choice of the user, he said he prefers the high -density foam mattress, although with each other's own differences. "We say that we sell sensations and that is what leads the consumer to choose a more or less hard foam, a softer or determined layer of fabric," he said. “Sometimes the user has trouble knowing what is best, and that is why we emphasize that the trade shows the matt plant and see what our mattresses have, and the dedication we put on them ”.

Dorado dream

Dorado Dorado presents its new Manhattan hybrid mattress, with 33 centimeters high, a core of Pocket springs and 4 layers of high density foam. Its matelased lid, with a triple layer of soft foam, provides a relief without sight and touch, supports 130 kilos and has One Side technology.

The Dubai Sommier, 33 centimeters high and 130 kilos support, is the most wanted product of the brand. It has an individual pocket springs structure that reduces movements transfer, Europillow Soft of high density foam, Soft special foam layer to improve comfort comfort and another layer of high density foam that supports the areas of the body of greater weight.

SPRING AIR

Spring Air presents the Franklin Flexifoam mattress as a product with the most convenient balance between the price and comfort it offers. It consists of polyurethane foam designed to verify an important sense of firmness, has Jackard Matelasseada and Double-Side system that allows it allows it to rotate it horizontally and vertically, to maintain comfort and wing its useful life.

Another brand products is the Presley Performance mattress, made with the exclusive Performance technology developed by Spring Air USA. This system uses an intertwined continuous springs structure to ensure higher firmness throughout the surface. It has Jackard Matelasseada fabric and the Double-Side system to rotate it horizontally and vertically.

Spring Air, is a brand born in 1926, creator of the Pillow Top, the fourth most important in the United States and number one in Mexico. "We licensed the brand and brought it again to Argentina, where it had been from the 80s to the end of the 90s," said Lisandro Tegli, its commercial manager. "We have a productive establishment to manufacture ourselves in the supplies, sommiers and mattresses and offer the Argentine market an international brand for the average and high medium, observing the needs of the commercial channel to do good business together."

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