Cell phones, air conditioners and perfumes: the most clicked products of CyberMonday 2025

Halfway through the second day of CyberMonday 2025, the most consulted categories reflect interest in technology, home equipment, fashion, travel and everyday products, with users taking advantage of opportunities to anticipate seasonal purchases and renew or acquire key goods.

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In the middle of the second day of CyberMonday 2025, organized by the Argentine Chamber of Electronic Commerce (CACE), cell phones are positioned as the most clicked product of the event, while air conditioners and perfumes complete the podium of the first three most popular products of the MegaOffers on the official website www.cybermonday.com.ar.

The ranking of the most clicked by category reflects the preferences of users in this edition of the event, in which planned searches are combined with the discovery of new products that generate interest due to price, opportunity or novelty.

The most clicked products by category:

Electro and Techno

  1. Cell phone

  2. Air-conditioning

  3. Smart TV

Babies and Children

  1. canvas sneaker

  2. Stroller with egg

  3. evolutionary cradle

Sports and Fitness

  1. Running shoe

  2. soccer boot

  3. Breakers

Clothing and Footwear

  1. Urban sneaker

  2. Carry-on travel backpack

  3. basketball shoe

Motorcycles and Cars

  1. Casco

  2. Covers

  3. Portable Cordless Vacuum Cleaner

Furniture, Home and Deco

  1. Term

  2. 2 seater mattress

  3. Placard

Health and Beauty

  1. Perfume

  2. Protector solar

  3. Hair oil

Services and Miscellaneous

  1. Book

  2. pet bed mat

  3. Collectible toy car

Super, Wineries and Gastronomy

  1. Beer

  2. Centrifugal mop and mop

  3. Drink combo

Trips

  1. Falls Package

  2. Package to Buzios

  3. Flight to Punta Cana

According to browsing data on the official site www.cybermonday.com.ar, the Electro and Tecno category tops the interest ranking, driven by the demand for cell phones, air conditioners and smart TVs. Behind them are Clothing and Footwear, Travel, and Furniture, Home and Deco.

"The interest of users this CyberMonday is concentrating on technology, home comfort and personal well-being. Air conditioners, refrigerators and cell phones led the searches, which shows a consumer who prioritizes renewing key equipment and preparing for the summer. We also saw movement in clothing, furniture and beauty, along with sustained growth in categories such as travel and food and beverages. This edition confirms that, when there are good opportunities and convenient financing, Argentines choose to plan, equip themselves and take advantage of the proposals online.”, explained Andrés Zaied, President of CACE.

A more planned purchasing process is observed, with users who investigate, compare alternatives and review opinions and reviews before moving forward, reflecting a more informed and mature consumer. Of the 5 million people who visited the official site so far, 91% of visits were made from mobile devices, reaffirming the role of the cell phone as the main channel to discover and take advantage of online opportunities during the event.

El evento sigue demostrando que el eCommerce argentino está consolidado como un canal clave de consumo, no solo por la cantidad de visitas acumuladas sino por la diversidad de productos que atraen a los usuarios. Los consumidores aprovechan estas jornadas para anticipar compras, explorar novedades y acceder a descuentos exclusivos, afianzando hábitos que marcan un crecimiento sostenido del comercio digital en todo el país.

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