Edition #178 / 2025
Latest news
Lenovo announces global alliance with David Beckham
The collaboration builds on Lenovo's growing role in global football, which includes its role as Official Technology Partner of the FIFA World Cup 2026™ and FIFA Women's World Cup 2027™.
World Health Day 2026: The use of Samsung Health in Latin America
More than 400 people per minute are actively using Samsung Health to track and improve daily living habits in the region; The growth shows an increase in consumers' focus on healthier habits.
BGH: The infallible match to share at home: homemade pizza and cold beer
A very global preview: BGH adds to its portfolio of home appliances a solution designed for lovers of pizza and home cooking, with technology, high temperature and professional accessories to have your own pizzeria at home.
Gafa launches its new campaign: Gafanatics of what works
The brand's proposal values the encounter between the known and innovation, to continue accompanying Argentines with practical and reliable solutions for everyday life.
Epson presents Lifestudio: the projector designed to share memories
Epson redefines everyday moments and turns them into extraordinary experiences with the new line of Lifestudio projectors.
Home Office Special: the essentials for work and study
With the hybrid work modality already installed, desks and libraries became an indispensable part of home furniture. Companies in the sector were adapting their catalogs to this need, and to the specifically office furniture they added those that allow both work and study inside the house.
This was the Congress Brazil Mobile 2026, a format closer to the market that will have its edition in Argentina
Closer to the real market Between March 20 and 22, the Anhembi São Paulo District hosted a new edition of the Congress Brazil Mobile (CBM), the fair that brought together [...]
The moto things family expands in Argentina
The proposal integrates technology, connectivity and premium design into everyday life: the moto sound flow is presented as Motorola's first portable speaker with Sound by Bose technology, while the moto tag 2 allows you to precisely locate objects using UWB and the Find Hub network.
ASUS Argentina grew by 40% in 2025 and consolidated its leadership in gaming
The company registered a 60% increase in demand for gaming laptops and projects its arrival in the local corporate segment during 2026 with its ExpertBook line.
Bitali presents his proposal to the channel for the “Rest Week”
Focusing on the point of sale, the company articulates commercial actions, communication campaigns and differential benefits of its brands Piero, Cannon, Suavestar, Gani, Suavegom and Rosen to enhance the results of the event.
Focusing on the Argentine consumer, LG presents its new generation of appliances with AI
The company presents appliances with AI adapted to the different lifestyles in Latin America, where technology anticipates the user's needs.
Visuar obtains the green seal for its environmental commitment
This new certification reaffirms its commitment to a more responsible, efficient and environmentally friendly industry.
