Revista Integración Empresaria 150
Calefacción: Esperando el frío y mejores ventas
Las aspiradoras van hacia la innovación y la tecnología
Televisores: renovación de la mano del streaming y las aplicaciones
Smartphones: un año con recuperación de volumen
El marketing y la construcción de las marcas
Calefacción: Esperando el frío y mejores ventas
Las aspiradoras van hacia la innovación y la tecnología
Televisores: renovación de la mano del streaming y las aplicaciones
Smartphones: un año con recuperación de volumen
El marketing y la construcción de las marcas
Last news
CES 2026: LG ELECTRONICS presented the LG cloid home robot
El nuevo robot doméstico materializa la visión de LG Electronics de un hogar sin trabajo, introduciendo la IA física para gestionar las tareas domésticas diarias que consumen mucho tiempo.
New beer refrigerator from BGH to enjoy every summer gathering
La heladera cervecera cuenta con temperatura ajustable, puerta reversible y panel digital.
From the squishie machine to the sandwich maker: how a Christmas confusion became a real-time marketing action
A viral mix-up, thoughtful branding, and a timely response transformed a mistake into an opportunity for connection.
Noblex has the best-selling 100″ TV in Argentina
The leading brand in technology and electronics presents its new TV 100”, the perfect ally for a year of football passion.
BGH: A master move that is a great goal
Equip your home with a wide variety of solutions and dress for the 2026 World Cup. The brand will market the BGH adidas Argentina National Team shirt at an unmissable price with the purchase of any product in its portfolio
GRILLS SPECIAL: Wide range of gas, charcoal and electric products
The brands present their seasonal proposals for a very Argentine custom, where design, technology and flavor meet around the fire.
Red del Hogar held its New Year's Eve dinner
More than 100 attendees participated in the meeting, including associates and representatives of recognized brands in the sector.
Avelino and Reebok, a strategic alliance with DNA oriented towards movement and well-being
The Santa Fe company announced a five-year agreement with the Reebok brand to expand its portfolio in mobility and sports. We spoke with Martín Ferullo, commercial manager of Avelino, about the scope of the new proposal.
