HP has a new general director for Latin America
The firm has just appointed Adrian Ali as the new general director for Latin America, responsible for the company's businesses throughout the market, with immediate effect.

"I am delighted to assume the leadership of HP Latin America, where I have the honor of working with incredibly talented professionals and exceptional partners," said Adrian Ali. "I really want to lead the HP business, as well as contribute to our objectives in climate action, human rights and digital equity. The Latin American market has a promising future ahead, with hybrid work, safety and mass customization leading the way in a world where innovation drives extraordinary contributions to humanity."
Ali es un líder consagrado con más de 20 años de experiencia en la industria de TI y el sector de bienes de consumo. Recientemente se desempeñó como director general de la compañía en Chile y Cono Sur. Anteriormente se desempeñó como gerente nacional del Grupo de Impresión y Sistemas Personales de HP Chile. Antes de unirse a HP, Ali ocupó puestos de liderazgo en Procter & Gamble.
"Adrian is a strong, dynamic leader, client -centered and based on data that has had a tremendous impact on his role as general director of Chile and Southern Cone, promoting the sustained growth of income to become the second largest cluster in Latin America. Inc.
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