Special heating: companies analyze the season

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With the main expectations placed in the behavior of the weather, in all the companies that supplies a marked optimism, because the season finds the commercial channel with much less stock than in 2024. Consumers have affordable financing, which last year appeared in the market near the arrival of winter and will surely be consolidated now with the promotions.

Liliana

Liliana presents the most complete linear, with convectors, glass and mica panels, infrared, tower heaters, caloventores, wall heaters, and exterior models.

The Split type heater with Tender Comfortdry has tangential turbine, PTC ceramic plate, digital display with temperature indicator, remote control and forced convection drying with removable accessory. Towerflame brings double tangential turbine, is oscillating and has a visual effect of wood. The Turboluxe curved glass panel with thermotemplado glass has environmental thermostat, remote control, programming up to 24 hours and powers from 1200 to 2200 watts. An efficient solution is Hot Autohot technodigital, compact, with remote control and two heat levels, ideal for saving energy. Another option, the radiant panel of wall and ceiling aluminum, ideal for outdoor, offers three powers: 1100, 2100 and 3200 watts and covers up to 23 square meters in protected exteriors. It is low consumption and has a remote control and wifi.

The stand and ceiling halogen, with power of 1000 and 2000 watts, covers up to 16 square meters in protected exterior, includes a 2 -meter foot support, is water resistant (IP34).

Roberto Lascia, commercial manager of Protalia

"We face a semester with more stable scenarios"

"Last year we had a season with a flat market and an uncertain political and economic scenario," recalled Roberto Lascia, commercial manager of Protalia. "The purchase, was on demand and not so much in preseason, for a large stock on the channel. We now face a challenging semester, but with more stable scenarios. Lascia said that year after year the demand shows a slight fall due He concentrated on the first -price Caloventor, the infrared and the hob panels, where the consumer who seeks aesthetics and quality goes and where a broader and more competitive offer was observed in recent seasons. The values ​​of the main raw materials were rearranged and the stability of the exchange rate and the most competitive rates collaborated to set prices. In general, the economy tends to be more transparent, with logical costs and payment deadlines. We hope that in this semester they will end up delineating clear rules, so that we work with greater stability. ”

"Last year we had a Temporary with a flat market and an uncertain political and economic scenario," recalled Roberto Lascia, commercial manager of Protalia. "The purchase was on demand and not so much in preseason, for a large stock on the channel. Now we face a challenging semester, but with more stable scenarios. Lascia said that year after year the demand shows a slight fall due to climate changes and estimated a decrease of 10% to 15% in units with respect to 2024. He concentrated on the Caloventor of First Pre-Ción, the infrared and the hob panels, where the consumer who seeks aesthemy and quality is going and where a broader and more competitive offer was observed in recent seasons. The values ​​of the main matters were rearranged and the stability of the exchange rate and the most competitive rates collaborated to set prices. In general, econo-mius tends to be more transparent, with logical costs and payment deadlines. We hope that this semester will end up delineating clear rules, so that we work with greater stability. ”

EIFFEL

EIFFEL presents this season the 3 -candle E521 swivel infrared stove, with plastic cabinet and 600/1200 watts power and the Fija E523 infrared, also of 3 candles with plastic cabinet and power of 600/1200 watts.

In the company they expect a good season based on the fact that in 2023 the weather did not accompany and stock was on the channel for the 2024 season, so the sale of factories to trade was very loose but not the sale to the final consumer, which was good. "The stock was cleaned and the channel is needing to buy," said Pablo Scipioni. "We are going to bet on infrared stoves and models of 4 fixed and rotating candles, products with little supply and increasing demand. We hope to return to the sales volumes of 2022 and 2023".

Tas em

Tas Eme presented its heating line 2025. In homes, the traditional line offers sheet metal models with electrostatic paint, high temperature and termination with a lustrized cedar lid. They come in 3 versions: Kamin front, Kamin Kompak and Kamin Rinconero. In the modern line, Koper models bring stainless steel burner. Koper Classic has 4000 and 6000 calorie versions, it is decorated with refractory stones, it is suitable for hanging or stuffing and including legs to support it. Koper Lesna, 4000 and 6000 calories, is decorated with wood views, is multigás and is glazed, like Classic.

The stoves are manufactured with refractory materials. Their view simulates natural wood, are multigás and have oxygen analyzer and safety valve. The Super Alpine Black line brings tempered glass protection. The classic line has painted sheet structure, stainless steel burner and modern aesthetic. All models include environments. Andino Kompakt of 5500 calories, is the first price and Atek Plus model, of 7500 calories, has piezoelectric light and more woods.

Gustavo Margules, General Director of Starken Argentina S.A.

Trust in financing, to reactivate consumption

Gustavo Margules, General Director of Starken Argentina S.A. He affirmed that when he came from two lazy heating seasons in sales to the public, because there was no intense cold, last winter the trade sold the remaining stock of the previous year and that leaves a greater space for replacement by suppliers. "We expect a good season, since the 12 or 18 financing installments are one more element to reactivate consumption," he said. "The ventilation season was not as expected either, because we arrived in January almost without summer temperatures and that could have delayed the preseason of heating a bit." Margules stressed that, unlike gas, electrical heating allows to offer products whose price is in line with the economic capacity of consumers. "We sell heaters with whom, given the first sustained descent of temperature, the consumer can quickly satisfy his need," he closed. "We are optimistic, but the imponderable is always the weather, so we have to wait for the winter to accompany us, fundamental for the season to be a success for all."

Gustavo Margules, General Director of Starken Argentina S.A. He affirmed that when he came from two lazy heating seasons in sales to the public, because there was no intense cold, last winter the trade sold the remaining stock of the previous year and that leaves a greater space for replacement by suppliers. "We expect a good season, since the 12 or 18 financing installments are one more element to reactivate consumption," he said. "The ventilation season was not as expected either, because we arrived in January almost without summer temperatures and that could have delayed the preseason of heating a bit." Margules stressed that, unlike gas, electrical heating allows to offer products whose price is in line with the economic capacity of consumers. "We sell heaters with whom, given the first sustained descent of temperature, the consumer can quickly satisfy his need," he closed. "We are optimistic, but the imponderable is always the weather, so we have to wait for the winter to accompany us, fundamental for the season to be a success for all."

Protalia

Protalia offers a range of products to meet all needs. The new infrared line, with a delicate design, incorporates the HN13 and HN15 models and the Caloventor Neo FH801, which as confirmed in the company were very well received by the channel and by consumers. They also have on the market the full line of panels CH2000A hob, the line of Ch2000B convectors and the HN16 infrared stoves that include two 1600 watts models with and without with forcing turbo. The company stressed that during these years Protalia managed to consolidate its offer and participation of the air conditioning market accompanying and offering new business proposals to the commercial channel.

Emegé

Emegé maintains the Euro line with 3 balanced shooting models and powers of 2000, 3500 and 5500 kcal; plus two balanced shooting at 3500 and 5500 kcal. They are multigás. The new Patagonia line is already being adopted in all areas of the country, especially those of extreme winds due to its circulation, which does not allow strong winds to turn it off. Front heat outlet makes it a single heater for colder areas. It is presented with powers of 2000, 3500 and 5500 kcal in balanced shot; 3500 and 5550 in balanced shot in U and 2000, 5000 and 8000 kcal without exit to the outside. In all cases with multigas system.

They are also manufacturing the totally convective jacket mobile heater as a particular differential with respect to imported models. For the 2025 season, a novelty is the launch of the 2000 Watts Vitro Emegé heated, with thermostat and armored resistance manufactured entirely in the company.

Tromen

Tromen launches Salamandra Eco 7000, with power of 7000 kilocalories and fire viewer, positioning it as the most economical product in the market because it provides more heat with less consumption. "In Tromen we understand the concerns of Argentine families, especially during the winter months, so we decided to assume a firm and clear commitment: keep the price of our Eco 7000 Tromen fixed throughout the winter season." Said Facundo Cáceres, Marketing Manager.

The company renewed the Austral and Pehuen lines, which offer products with premium features such as German Ceramic Vitro School Vitro, double combustion and rounded lines. They have a flat (Austral) and a design that equips them with the high range.

Double combustion allows higher performance to that of traditional equipment and their hermeticity avoids smoke and smells and guarantees greater security.

KEN BROWN

Ken Brown offers the KB-16 convector, with powers of 750, 1250 and 2000 watts, safety cut for overheating, thermostat and weight of only 2.1 kilos to facilitate the transfer. The KB 18 is an electric convector with 3 temperature levels that adds the turbo function and comes with thermostat, overheating security system and the same powers as the previous one. The KB48 is a heater with ceramic resistance of 2000 watts, digital display and remote control and overheating protection. The La Garrafera Ga-400 stove with powers of 1400, 2800 and 4200 kcal/h. It has folding system, piezoelectric ignition, atmospheric analyzer, device to prevent carbon monoxide accidents, rotating wheels and side handles.

Crivel

Crivel offers this season the WALL CLIT CVP-15 type with ceramic resistance of PTC, the fixed PTC 903 model, the PTC-903 OSC, oscillating, the fixed

CV-13, FH-20 and FH-16 and, also oscillating, the FH-20. In convectors, CE-02 and CE-02 T have on the market. The GPH-15 heating vitro and the GPH-15T with Forzator Turbo also integrate the line. In infrared they offer the Q3 and Q3T with a forced turbo; as oscillants the Q3 and Q3 OST with forced turbo and the H3 halogens and the oscillating with forced turbo H3 OST.

Mario Robins, Sales Manager of Crivel S.A.

"The season starts with better expectations than those of 2024"

"The preseason starts with much better expectations than we had last year, when the stock started the channel the fall in generalized sales," said Mario Robins. “What changed is the anticipation with which the preseason began, getting smaller. And in that sense the financing, with fees without interest, will be a good element to activate consumption, especially because we do not believe that there are important price changes. ”

On the demand, Robins said that the sale of vitro heating and convectors increased, line where they launched a new model, because the consumer looks for products with renewed aesthetics, but acknowledged that the first -price products, such as Caloventores, continue to concentrate the highest volume of sale in units.

"The preseason starts with much better expectations than we had last year, when the stock started the channel the fall in generalized sales," said Mario Robins. “What changed is the anticipation with which the preseason began, getting smaller. And in that sense the financing, with fees without interest, will be a good element to activate consumption, especially because we do not believe that there are important price changes. ”

On the demand, Robins said that the sale of vitro heating and convectors increased, line where they launched a new model, because the consumer looks for products with renewed aesthetics, but acknowledged that the first -price products, such as Caloventores, continue to concentrate the highest volume of sale in units.

Coppens

Grupo Coppens, a referent in air conditioning and comfort since 1967, launches this year the electric wine wkernut manufactured entirely in its industrial plant of 28,000 square meters, adding it to the Coppens and Emegé heating lines. This model highlights the tempered glass panel, armored resistances of 1000 watts with independent action, the adjustable thermostat and the compact design. It comes with an extra long cable of 2 meters. The steel sponging line (TB/TBU/TN/ST) maintains its design with optional lateral circulation and the different models can be installed in wall spaces of only 20 centimeters. The balanced shooting are multigás with energy classification to which it guarantees lower consumption. They have a steel camera with hob hides and safety valve.

Uniqo

With the uniqo brand, Coppens launched new multigás balanced shooting heaters with maximum energy savings without compromising performance. The durability is guaranteed by its double combustion chamber, the burner and the accessories with high resistance winemakers. They have piezoelectric light, safety valve and wide front heat output that raises comfort in the environment.

Daewoo

AMI DAEWOO presents the Dany701 garrafe stove for spaces of 20 to 80 square meters. It has 4.2 powers; 2,8 and 1.5 kW, radiant system, oxygen sensor, flame failure device, anti -uelco switch and 4 wheels. It is compatible with LPG, butane and propane. The Darh-ST cylindrical gas heater comes with 11 kW/ 9458 kcal/ h power, it is suitable for butane gas, propane and mixtures and has wheels, antivuelco switch and automatic turnover device. The similar DAFP13 model has a maximum power of 13 kW (945 g/h) and brings anti -uelco switch and automatic off device for greater safety. Includes wheels and a 0.6 meter hose. Its compact size and mobility make it an option for terraces, gardens and outdoor events.

Gonzalo Bortolin, Chief of Sales of Assistance Mechanical S.A.

"It's going to be a good season
And of great competition "

2023 was a difficult year in terms of weather, which left a large stock on the street by 2024, year that served to purify that stock and opened better possibilities and expectations for this season, ”said Gonzalo Bortolin, from Mechanical Assistance. Being comfortable and practical, its design has improved and are essential in places where there is still no natural gas network. There is a high demand for Products such as heater, which, both for their design and for their efficiency, are very requested in sectors such as gastronomy. During the pandemic they had a strong impulse, due to the need to heating the open spaces. ”

On the season, Bortolin estimated that it will be competitive and will force new products, with more options for consumers. "The heating is no longer limited only to covering a basic need at home, but, with new designs, it points to a broader audience," he closed.

2023 was a difficult year in terms of weather, which left a large stock on the street by 2024, year that served to purify that stock and opened better possibilities and expectations for this season, ”said Gonzalo Bortolin, from Mechanical Assistance. Being comfortable and practical, its design has improved and are essential in places where there is still no natural gas network. There is a high demand for Products such as heater, which, both for their design and for their efficiency, are very requested in sectors such as gastronomy. During the pandemic they had a strong impulse, due to the need to heating the open spaces. ”

On the season, Bortolin estimated that it will be competitive and will force new products, with more options for consumers. "The heating is no longer limited only to covering a basic need at home, but, with new designs, it points to a broader audience," he closed.

Introduction

INDELPLAS offers two caloventores. The IC 01, available in orange and blue colors, has a power of 900/1800 watts, generates less consumption, its operation is silent and comes with a safety cut by fall. The IC 02, available in black and white and with powers of 900/1800 watts and flame retardant material, offers two levels of heating and one of ventilation. It also helps reduce energy consumption, has silent functioning and brings a practical cable.

The company's proposal is completed with the EI 02, 400/800 watts with quartz candles. It does not consume oxygen and has a safety cut due to fall.

Axel

Axel presents a practical low consumption convector to use on the floor or install on the wall. It comes with a single power of 1250 watts that complements the Turbo option. As the most innovative product for heating large spaces inside and exterior, the brand has a heating screen with 3 powers and two versions: with an adjustable mast of up to 2 meters mounted on a base of great stability and the option of installation on wall and a model exclusively for wall. In both cases, heating with a chain switch is controlled that allows easy access at height. This stove has a rotation of up to 45º and enables a heating area of ​​approximately 12 square meters. It brings protection against splashes and dust, for uses with maximum security.

Peabody

Peabody offers the flat wchoconvector Simones, with high performance resistance, 500/1000 watts power, mechanical temperature control, automatic overheating, energy savings mode at 500 watts of power, plastic legs and accessory to hang on wall. It does not consume oxygen or produces smoke or smell. It comes in fun colors Pierre, Sofia, Gina and Cats. There is one with similar characteristics to the previous one, blue galaxy color and powers of 1000/2000 watts and a third model of 1000/2000 watts with energy savings mode at 1000 watts of power that comes in white, black and red colors and includes plastic legs and accessory to hang.

Guido Lombardi, Goldmund Commercial Manager S.A.

"This year, installments without interest will be the key to sales"

"The 2025 season is going to be better than last, because trade does not have so much stock and the demand is delayed with respect to the previous years, although the heating, as a preseason product changed," said Guido Lombardi Commercial Director of Goldmund (Peabody). "You have to encourage the market permanently with novelties, because the consumer, with the climate so changing, increasingly buys for impulse and at the time and everything we do the brands is very exposed to the climatic result." Lombardi added that you don't see a season with disruption productstivos, but with volume compensation compared to 2024. "We try to offer more sophisticated products than the channel average," he said. "This year we are presenting, as a new development, Mica radiators with the design that characterizes us and maintains the classic and artistically intervened winemakers, with which we always went very well and we are absolute leaders," he said.

About prices, he said that, while there will be some increases, they will be minimal compared to last season. "The fees without interest will be the key to sales," he closed.

"The 2025 season is going to be better than last, because trade does not have so much stock and the demand is delayed with respect to the previous years, although the heating, as a preseason product changed," said Guido Lombardi Commercial Director of Goldmund (Peabody). "You have to encourage the market permanently with novelties, because the consumer, with the climate so changing, increasingly buys for impulse and at the time and everything we do the brands is very exposed to the climatic result." Lombardi added that you don't see a season with disruption productstivos, but with volume compensation compared to 2024. "We try to offer more sophisticated products than the channel average," he said. "This year we are presenting, as a new development, Mica radiators with the design that characterizes us and maintains the classic and artistically intervened winemakers, with which we always went very well and we are absolute leaders," he said.

About prices, he said that, while there will be some increases, they will be minimal compared to last season. "The fees without interest will be the key to sales," he closed.

Orbis

The Orbis heating line includes traditional models and with black tempered glass front. In both cases, they include stoves without ventilation and balanced circulation with different sizes and powers. Balanced circulating models have stagnant combustion chamber to the environment and can be installed in bathrooms and bedrooms. They obtained the maximum classification of energy efficiency and come with electronic ignition to pile by sparks. The models without ventilation bring on piezoelectric.

To the traditional ones, those of natural circulation and balanced shooting with visor and thermostat are added. Everyone has rotary command, stainless steel burner and superior flame viewer as well as thermoelectric safety valve. An atmosphere analyzer and natural circulation pilot are added to the no -way output equipment. A combustion gas output sensor.

mAGICLICK

Famiel has a complete line, from the vertical quartz stove, with a power of 1200 watts, to the similar and horizontal model, with the possibility of neutralizing it in two positions and the option of 2 in 1, since it is suitable for wall. Another product of the company is the convector with powers of 800, 1300 and 2000 watts, which can be manufactured with or without thermostat and is silent and light. The hob, with the same powers, comes with analog thermostat and can be manufactured in white or black.

The Caloventores line offers the Rubí model with its own innovative design, resistance of 1000 and 2000 watts, ventilation mode and thermostat. He is light and easy to move. It is manufactured in black and white colors.

Last season Famiel began marketing the stove with quartz tubes, powers of 400 and 800 watts, folding handle and base and halogen with 3 power levels: 400, 800 and 1200 watts. It brings anticaic cut switch, wide front radiation and oscillating base. Famiel manufactures in its industrial plant with a wide network of technical service and IQC certification.

Clara Abeledo, Gerente de Producto de Newsan

“La temporada de calefacción 2025 se presenta optimista”

“Esta temporada se presenta con expectativas positivas, impulsada por niveles de inventario más ajustados y una demanda que anticipamos creciente”, sostuvo Clara Abeledo, Gerente de Producto de Newsan. “Nuestra estrategia se centra en la fortaleza comprobada de Philco, con su línea de infrarrojos y calefacción exterior, y el relanzamiento de Atma, cuya gama de calefacción eléctrica redefine el confort hogareño con diseño moderno y eficiencia energética, incluyendo modelos con conectividad WiFi”, agregó. Abeledo también destacó: “Para complementar esta propuesta de valor, brindamos condiciones de venta altamente competitivas. Desde planes de financiamiento flexibles hasta atractivos descuentos por volumen y promociones exclusivas, nuestro objetivo es consolidarnos como su socio estratégico, impulsando juntos el éxito en esta temporada”.

“Esta temporada se presenta con expectativas positivas, impulsada por niveles de inventario más ajustados y una demanda que anticipamos creciente”, sostuvo Clara Abeledo, Gerente de Producto de Newsan. “Nuestra estrategia se centra en la fortaleza comprobada de Philco, con su línea de infrarrojos y calefacción exterior, y el relanzamiento de Atma, cuya gama de calefacción eléctrica redefine el confort hogareño con diseño moderno y eficiencia energética, incluyendo modelos con conectividad WiFi”, agregó. Abeledo también destacó: “Para complementar esta propuesta de valor, brindamos condiciones de venta altamente competitivas. Desde planes de financiamiento flexibles hasta atractivos descuentos por volumen y promociones exclusivas, nuestro objetivo es consolidarnos como su socio estratégico, impulsando juntos el éxito en esta temporada”.

Philco

El Caloventor Philco 91PHCF2023NP de 2000W Ofrece dos niveles de calor, termostato regulable y función ventilación. Con protección contra sobrecalentamiento y diseño compacto con manija para traslado, es ideal para el hogar.

La Torre Cuarzo Digital Philco 94CPMDP1823P, con control remoto y display digital, climatiza con comodidad. Su diseño en torre y sistema antivuelco brindan confort y seguridad.

La Estufa Calefactor de Exterior Philco 94PZGB2023AP (tipo hongo), viene en color bronce, utiliza garrafa de 10 kg, siendo perfecta para calefaccionar espacios exteriores. Ofrece 11.100 KCAL/H de potencia, encendido electrónico, protección antivuelco y posee ruedas para su fácil traslado.

Atma

El Caloventor Atma 91CAFH2024P ofrece 1000/2000W de potencia, 2 intensidades de calor, termostato regulable y modo ventilación. Incluye manija para fácil traslado y protección contra vuelco y sobrecalentamiento.

El Convector Atma 91CAWACH1524P de 1500W cuenta con display digital touch con luz LED, modo Eco y control a través de app HomeSync para manejarlo desde tu celular. Y viene con modo eco: que garantiza un menor consumo de energía.

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