Due to the outstanding results, the fifth edition of Electro Fans is extended and will allow consumers to enjoy its incredible offers until Sunday, September 22. The main technology and appliance chains, including Cetrogar, Coppel, Frávega, Musimundo and Megatone.net, have decided to extend the event for four additional days due to high demand.

This expansion gives shoppers across the country a new opportunity to take advantage of exceptional discounts and special promotions, both in-store and online. The most popular categories so far have been cell phones, televisions and air conditioners, and the preferred payment method continues to be interest-free installments.

Regarding sales channels, a notable improvement was observed in Marketplace participation within the total of available channels. Both visits and conversions exceeded the levels recorded at the previous event, reflecting growing consumer interest.

"The event exceeded all of our expectations in terms of attendance and sales, the response from the public has been very good. In order to build on this momentum, we are excited to announce that we will be extending the duration of the event" commented the organizers of the event.

"Participating in Electro Fans allowed us to guarantee our customers that they will find real savings opportunities and authentic discounts. That is why we extended the offers until Sunday, September 22, since user traffic on the websites and in physical branches showed increases of over 30%", they added.

At the same time, they highlighted that bank promotions turned out to be a key factor, being used in 80% of sales, which significantly boosted overall performance. In addition, the average ticket was 20% higher than estimated, which could be explained by the effectiveness of the promotions and the greater flexibility in the
installment options. These results highlight the positive impact of the implemented strategy and the public's preference for Marketplace offers.

For more information, visit www.electrofans.com.ar or follow updates on social networks with the hashtag #ElectroFans.