Growth of the TV market in a World Cup year
For those who do not yet have their chosen device, it is important to keep in mind that among some of the features of Android TV, functionalities such as integrated Chromecast stand out, which allows content from mobile devices or tablets to be sent to the big screen.

SMART TV sales for the year grew more than 25% compared to the first half of last year and the public is increasingly more demanding when choosing a model that adapts to what they are looking for. The focus is on larger screens, and other features such as Android versions, devices with AI-based software and models with Google TV technology. Today, thanks to the financing options offered by brands and retailers, it is intended that anyone who wants to have a TV has access and can enjoy moments of happiness during the World Cup. Prices range from $53,999 to $129,999 depending on the size of the TV.
For those who do not yet have their chosen device, it is important to keep in mind that among some of the features of Android TV, functionalities such as integrated Chromecast stand out, which allows content from mobile devices or tablets to be sent to the big screen. In addition, they have Micro Dimming to improve the image by guaranteeing optimization of contrast, sharpness and color levels, thus controlling the illumination of the panel.
On the other hand, devices with Google TV technology, unlike Android TV, add personalized recommendations to the home screen. One of the main advantages is that it unifies all the content on our streaming platforms, so all you have to do is tell it what type of content you want to see for it to show all the possibilities.
"At a general level, we notice that pre-global demand in these months is increasing. Latest technology products are seen at affordable prices, offering a wide variety of Android TV and Google TV models ranging from 32¨ to 65¨. We are constantly working on reducing and optimizing costs, from manufacturing, delivery and all the processes that involve selling a product of this nature, said Natalia Estévez, Marketing Manager of RCA. "In the company we work on the development of devices with better technology at the level hard and soft offering a super wide range of models ranging from 32 to 65 inches,” he added.
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