I've worked my entire career as an engineer and have seen many innovations at Samsung that have pushed the boundaries of what's possible with smartphones. Our mission is, and always has been, to create technology that improves people's lives. Ten years ago, we set out to create transformative technology by looking at the one thing all smartphones were synonymous with: a flat rectangular screen. We asked ourselves a simple question: How can we have it all: a bigger screen and better portability?

We saw an opportunity to not only design a new way, but also create new experiences that had never before been possible with a smartphone. Overcoming many technological obstacles, we successfully introduced the first foldable Galaxy smartphone in 2019 and have since changed the future of our industry.

Last year, we saw almost 10 million foldable smartphones shipped worldwide. That's an industry increase of more than 300% since 2020, and I predict this accelerated growth will continue. We are reaching the point where these foldable devices are becoming more widespread and in greater demand in the general smartphone market.

More importantly, Samsung Galaxy foldable devices have changed the way we use mobile devices and helped enable better lifestyles for users around the world.

As lifestyles evolve, a new legacy unfolds
The world is more connected than ever and moving at a much faster pace. Work and play are intermingling, and the lines between the physical and digital worlds have been blurred. Where we look for work, entertainment, wellness and more has become one place: our phone. As such, our users need a flexible device to keep up with their daily demands.

Galaxy Fold and Galaxy Flip fulfill that mandate. Last year, 70% of Galaxy foldable users turned to the Flip to help them see the world from a different point of view. Flip users love having a device built for self-expression, whether it's choosing bold color options for their device or taking photos in a new way with Flex mode.

It's a different experience with the Fold. Nearly one in three Galaxy Foldable users last year opted for this ultimate productivity device, which has allowed them to do more through hyper-connected individual computing. Fold users love the multitasking capabilities of a screen twice their size, so they can be more efficient and get things done faster.

Both foldable users have enthusiastically received what we have created. Your response is our greatest motivation to move forward, and that is why we are committed to this journey of searching for new possibilities for mobile innovation.

This year, we made progress in every detail and unlocked the new experiences enabled by these behavior-changing devices. I'm excited to see people discovering new ways to do more of the things they love with the new foldable.

Of course, this would not have been possible without the open collaboration and shared desire with our partners to continually bring new innovations to the mobile category. We are working with industry leaders, including Google, Microsoft and other carrier partners, to expand the experiences that are possible across the foldable ecosystem.

Redefining what is possible for people everywhere
Three years ago, Galaxy foldables could be summed up in a single word: radical. However, it quickly became apparent that this innovative and flexible design was perfectly suited to modern lifestyles. As a result, what was once a novelty three years ago is now the preferred choice for millions.

In our upcoming Unpacked on August 10, you'll see that the impact of our innovation isn't just about what technology can do. It's about what you can do. Once again, we've drawn inspiration from the greatest source, Galaxy users, to push the boundaries of what's possible.

I can't wait to show you the potential of our new Samsung Galaxy foldables as the ultimate tool for both productivity and self-expression. Now, you can do more than you thought possible, all at once, with a single device.