Childhood Day: An emblematic date of affections and gifts

From toys to games and children's shot, all find in August a different space to expand the commercial proposal

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Elm

Olmo offers several bicycles for boys. The all -terrain safari has an aluminum frame, suspension fork, mechanical disc brakes, 6 -speed shimano change and comes in black colors with fuchsia or green and white with fuchsia. The Tiny 16 RS, with V-Brake brakes, brings the cover, fender, basket, bell and fists with fringes and was designed for the safety and comfort of the smallest. It is available in pink or turquoise with a doll holder and stabilizers, while the rolled 20 ″ comes in pink or light blue, with a car holder and companion seat. Olmo Reaktor has an aluminum frame, violet designs, blue and black with fuchsia or green and comes in 16 ″ and 20 ″ with V-Brake brakes and rigid fork. The 16 ”olmo bicycle has a steel box, V-Brake brakes, cover, front plate and fast seat closure. It has stabilizers and is presented in red with black and black with green.

Sergio Berman, director of Olmo Bikes

In Olmo they bet on the catalog broad and very diversified

"For us the children's line was always very important, as well as the Olmo brand for consumers, because we offer quality bicycles, with pneumatic wheels and a wide variety of options," said Sergio Berman, director of Olmo, and added that, although for the market on child day it does not have the importance of a few years ago, for the company it is not so.

"By giving so much importance to this category, our products are very required and we always have the production sold, prioritizing customers who accompany us all year. The children's line is a pillar of our brand," he said. On the economic and market openness, Berman acknowledged that the dynamics of payments abroad were simplified and this paves the way to suppliers, but at the same time it gives anyone the possibility of importing. "If many more people join a market that does not grow, there will be smaller portions of the cake," he closed. "For those of us who are established in this business, this implies greater competition, and the point is how to compete. Doing it for price has a limit and the sector guarantees less profitability. We compete based on the quality, design and reliability of our bicycles and giving the merchant the guarantee that there is a brand that supports it."

"For us the children's line was always very important, as well as the Olmo brand for consumers, because we offer quality bicycles, with pneumatic wheels and a wide variety of options," said Sergio Berman, director of Olmo, and added that, although for the market on child day it does not have the importance of a few years ago, for the company it is not so.

"By giving so much importance to this category, our products are very required and we always have the production sold, prioritizing customers who accompany us all year. The children's line is a pillar of our brand," he said. On the economic and market openness, Berman acknowledged that the dynamics of payments abroad were simplified and this paves the way to suppliers, but at the same time it gives anyone the possibility of importing. "If many more people join a market that does not grow, there will be smaller portions of the cake," he closed. "For those of us who are established in this business, this implies greater competition, and the point is how to compete. Doing it for price has a limit and the sector guarantees less profitability. We compete based on the quality, design and reliability of our bicycles and giving the merchant the guarantee that there is a brand that supports it."

Todomusica

The supply of all-atomusics for the boys includes a variety of products, including the Casio CT-S195 keyboard for beginners, a model with 61 keys, 400 sounds, 48 polyphonies, 77 rhythms, USB micro B connectivity, connectivity to APP, Dance Music Mode, Audio In, and Line Out 3,5. It comes in black. Another ideal instrument to give away, and also for beginners, is brown SD104KBR acoustic guitar, with dreadnough body, cover, tuner, belt and capes. In microphones, the company offers the Great for streaming and multimedia model WM760 A2, wireless, double hand, with small receiver with TRS output and 3.5 millimeters adapter.

Bebita

Babitos offers the chair appetite, with reclining support, 3 positions and 6 positions of height and 5 -point safety harness. It is suitable for babies and children from 9 to 15 kilos and 6 to 36 months. The safety armchair with I-Guro alarm, for group 0.1,2,3, up to 12 years, has 360 ° rotation; installation with ISOFIX system and 3 reclining positions; Harness with 5 points and alarm for parental control. The Romanzo car comes with premium steel structure, Melange fabric with FPS + 50 factor; Reversible seat, 5 -point harness, great lower basket; Feet coverage, removable bumper bars, huevito with base + isofix, is suitable from birth to 22 kilos. This newly admitted product is presented in 3 colors: bronze pipe.

Philco

Philco has the Bicycle Patio 12, 12 ”rolled with aluminum box; double wall tire; stirrups; supports feet and a gross and net weight of 5.8 and 4.1 kilograms, respectively.

Another model that the brand offers for this date is patio 16, a 16 ”rolled bicycle with V-Brake brakes; aluminum frame; double wall tires; a gross and net weight of 11 and 9.5 kilos respectively. It brings auxiliary wheels.

Álvaro Mainero, business manager at Newsan

"Positive expectations, with a market that projects growth"

According to Alvaro Mainero, business manager in Newsan, 2024 was a year of transition for the bicycle industry in Argentina. “While the first semester presented challenges due to economic and seasonal factors, the second showed signs of recovery, especially in the range input segment. By 2025 the expectations are positive, with a market that is projected in growth promoted by a greater economic opening and a growing demand. On recent flexibility in the import system, Mainero said that on the one hand the supply of products was expanded in the local market Accessing a greater variety of models and technologies, benefiting the consumer with more options and also competitive prices.

According to Alvaro Mainero, business manager in Newsan, 2024 was a year of transition for the bicycle industry in Argentina. “While the first semester presented challenges due to economic and seasonal factors, the second showed signs of recovery, especially in the range input segment. By 2025 the expectations are positive, with a market that is projected in growth promoted by a greater economic opening and a growing demand. On recent flexibility in the import system, Mainero said that on the one hand the supply of products was expanded in the local market Accessing a greater variety of models and technologies, benefiting the consumer with more options and also competitive prices.

Level Up

Level Up has the Kids Tablets line on the market, with two models. The Proton Kids 10 ”brings IPS screen HD, Quadcore, 3GB of RAM, 64GB of ROM, Wi -Fi 6, Dual Chambers and Caunda + Bumper of gift in different colors. The Proton Kids, 7”, comes with Android 14, 4GB of RAM, 64GB of expandable ROM, Wi -Fi 2.4GHz, dual cameras and bumper in several colors.

One Box

One Box offers the adjustable ergonomic desktop set and chair. The measures of the table are 664 x 493 x 546 to 766 millimeters, with a maximum weight of 75 kilograms and an inclinable base to 40º. The chair measures are 386 x 380 x 673 to 793 millimeters with a maximum weight of 100 kilograms. The color is gray, and the company highlights that it is an ideal product to draw, read or Writing in a comfortable position for its ergonomic design, which helps improve the posture of children in the growth stage.

LATAPY DISTRIBUIDORA

The Latapy distributor offer includes a special baby car for the car with total folding; The 12 Volts 5020 battery jeep with remote control, stereo, 2 engines and windshield illuminated; The 8050 pedal tractor and tricycle 4013 with 180 ° reclining rotating seat, rear wheels with brake and steering system integrated into the box.

Gustavo Latapy recalled that the company already turned 25 accompanying trade. "This year we incorporate an educational toy store and we are representing international brands such as Dolu, from Turkey, and Cardozo and Xalingo, from Brazil, to consolidate a considerable increase in our portfolio, which already has more than 200 articles," he said, adding that although this is a very competitive year, the company will highlight its position as an important player, especially in the interior of the country.

Like Romani, Category Manager in Cadnic

"We are optimistic and we hope to overcome the results of 2024"

"During the month of Children's Day, we observe a growing demand for toys for all ages," said Evelin Romani, from Gadnic. "In our commercial proposal we have a complete linear that covers from autos to remote control and magnetic and construction blocks to drones, electronic games for the largest, darting guns, rollers for outdoor activities and trampolines. We always seek to offer the best for the smallest and prioritize the quality of our products." According to Romani, last year they registered a stable demand and the company adapted flexibility to market conditions, which allowed them to maintain a good performance in sales. "This year, with the incorporation of new products to our commercial proposal, we project a very positive month," he said. "We have very optimistic expectations and trust last year's results and meet the demands of buyers, who always look for special gifts for this celebration. The day of childhood is always one of the most relevant dates for the category of toys, and generates one of the main sales peaks of the year, along with the Christmas season, in which the demand grows even more."

"During the month of Children's Day, we observe a growing demand for toys for all ages," said Evelin Romani, from Gadnic. "In our commercial proposal we have a complete linear that covers from autos to remote control and magnetic and construction blocks to drones, electronic games for the largest, darting guns, rollers for outdoor activities and trampolines. We always seek to offer the best for the smallest and prioritize the quality of our products." According to Romani, last year they registered a stable demand and the company adapted flexibility to market conditions, which allowed them to maintain a good performance in sales. "This year, with the incorporation of new products to our commercial proposal, we project a very positive month," he said. "We have very optimistic expectations and trust last year's results and meet the demands of buyers, who always look for special gifts for this celebration. The day of childhood is always one of the most relevant dates for the category of toys, and generates one of the main sales peaks of the year, along with the Christmas season, in which the demand grows even more."

Gadnic

Gadnic has several proposals, including Magne004, magnetic construction blocks with 127 pieces to assemble multiple figures and learn recognizing the basic colors, numbers, letters and shapes. The material is multicolored ABS plastic. RCWL042X is an all -terrain control car with wheels that rotate 360 °. Includes remote control and rechargeable batteries ready to use in a few minutes; Blood -proof tires designed for interior and exterior, and progress, backward, turn to the left and right. The Gameboy1 retro console of 8 bit can be connected to a TV and with the additional controller 2 people can play. Bring 500 classic FC games incorporated. The tramp the elastic bed with reinforced and easy -to -assembly safety network is built with resistant elastic materials. It has polypropylene springboard, foam pads, galvanized steel springs and resistant polyethylene network. It comes with a ladder.

Fiorenza

Fiorenza offers several models of bicycle for children. Allegra Rodado 16 comes with a channel Portamuñec; mudguard; Cabrection; stabilizers and aluminum wheels painted. Allegra 20 is similar, with support. Two other models of the brand, for male, are the cross 16 with a shell, stabilizers, front and rear brake V-Brake, aluminum tires and support foot and the Cross 20, which has a cover, front and rear brake V-Brake, aluminum and support wheels.

Future bicycles

Luciano Testa, Brand Manager of the company, said that this year the Children's Day generates good expectations, and accompany the date presenting the new Barracuda 16 Children's line with aluminum table; High, chromed handlebar; aluminum stem; Neco address game; Neco B910 seal box; aluminum tires; Levers and Spinglespeed plate z44 square axis; Double easel type; B-vrake brakes and aluminum handles; Extra Large metal fenders; Front, wheel and pedal safety reflectors, super soft seat with springs and front object holder.

"These are times to be in constant communication with the retailers," said Luciano Testa. “The supply seems to be greater than the demand, however, the prices are maintained with some normality. This is merit if the quality of the products is sustained. The controls of the Secretariat of Industry are being scarce or null, and with just seeing the opinion forums we will see products and marks deficient and unknown. Our brand is characterized by giving absolute support to its users. Our core Bussines are the bicycles, we know and for it. We are not another product.

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