
For the tenth consecutive year, Philco achieved the first place in sales of air conditioners with a market share of 35%.
“It is a satisfaction and a great challenge for the brand to continue leading the category in an increasingly competitive market. At Philco, we always seek to bring consumers the best price and quality proposal. “It is a recognition of great value that demonstrates a reward for the work and commitment built over so many years with clients.” said Diego Gorali, Manager of Philco's air conditioning business unit.
Philco has split, inverter, window and portable residential air conditioning, in addition to offering a commercial linear light that includes floor-to-ceiling and multi-split equipment. These complement the portfolio of home products, made up of TV, audio, bicycles, washing, cooking, tools, health and beauty. Furthermore, during the year, plans to continue developing more products in the air conditioner category for the futuristic Philco Predicta line.
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