BGH launches a new 60'' 4K Smart TV with Google TV™

BGH, the business unit that develops, manufactures and markets home products with advanced technology and cutting-edge design, presented his new 60'' Smart TV, a model that arrives just at the end of the year and is emerging as an ideal option for the holiday shopping season and the imminent arrival of a new soccer World Cup.

The new equipment works as a entertainment hub thanks to Google TV™, which brings together content from Netflix, YouTube, Prime Video, Disney+, Apple TV, Flow, Paramount+ and other applications in a single interface. The platform organizes and recommends content based on the habits and profiles of each user, offering a more personalized and accessible experience.

In addition, the television integrates Hey Google™ y Chromecast built-in, expanding its ecosystem of smart functions. With Chromecast built-in, users can cast content from their cell phone, tablet or computer directly to the TV without the need for cables or external devices. Through Hey Google™, you can plan your day, play and discover content, get instant answers and control home devices, all using voice commands, providing a fluid and intuitive experience.

"We see that the Argentine consumer is migrating towards larger screens and the 60" format offers a highly valued option for its balance between size, technology and accessibility. This launch allows us to reinforce our presence in a key segment of the market", he said Ezequiel Meroño, TV Business Manager – BGH.

The model has 4K UHD resolution, HDR10 and direct access to the main streaming platforms, guaranteeing superior image quality and optimized navigation.

With this launch, BGH reaffirms its historical commitment to innovation and incorporation of accessible technology for Argentine homes. The company maintains in its DNA the constant search to improve the consumer experience through products that combine design, quality and functionality.

Main features
60” LED screen – 4K UHD resolution (3840 x 2160)
HDR10 technology