ZeroVision, new security technology from Verisure
The company developed a device capable of generating a zero-visibility situation that thwarts theft while it is being committed.
Getnet incorporates the acceptance of American Express cards
With this addition, Grupo Santander's collections and services solution aims to provide its clients with a more robust and inclusive platform.
#hellodeporte: Motorola will sponsor recognized rugby and hockey clubs
Motorola will accompany recognized rugby and hockey clubs located in the province of Buenos Aires.
Tromen: Gourmet innovation and greater commercial strategy
The Argentine company Tromen strengthens its commercial strategy for 2024 by presenting new shelves that stand out for their innovation, design and quality.
Lenovo announces new general manager of Argentina
The company announces the rise of Octavio Fonseca Alego as the new general manager of the country and the appointment of Juan Andrés Martín as Coo de Latin America.
New payment methods in Argentina: an unprecedented transformation
New technologies redefine the ways consumers pay and retailers are already echoing these trends.
Kanji announces its new line of nationally manufactured electric kitchens
The new kitchen model is available in 2 colors: black and the other matte gray. Both come in the upper part with 4 iron stoves, distributed in 2 of 1500W and 2 of 1000W.
Oster celebrates its 100 years of experience
Under the motto GOOD IS FOREVER, the appliance brand celebrates its 100th birthday and celebrates in style throughout the region.
Electrolux: Heading towards a climate neutral company
Desde la planta de Rosario, Mariano Noguerón, Director de Manufactura, comparte el éxito alcanzado por el programa "Basura Cero", mediante el cual se trabaja a diario para enviar menos del 1% de los residuos generados al relleno sanitario, logrando un 95% entre reciclaje y reutilización.
A silent impact: What happens when companies decide to stop investing in advertising?
It is estimated that the brands that uninform in advertising lose a 20% penetration in their respective markets. Innovation in marketing strategies can be the key to face economic challenges without sacrificing visibility and impact on the market.
