Business Integration Magazine 137
Year 23 number 137 - December 2019
Special preseason of heating:
Smartphones - Home Appliances - Electronics Home 3rd Edition
Last news
Home appliances led the recovery of durable consumption in 2025
Según el reciente análisis de NielsenIQ, el mercado registró en 2025 un crecimiento interanual del 23% en ventas en unidades, con un desempeño destacado de línea blanca y pequeños electrodomésticos (+36%), impulsado por la apertura comercial, una mayor disponibilidad de productos, precios relativos históricamente bajos y un mayor acceso al crédito para las familias.
Argentina updates the Energy Efficiency Label: what changes and what you need to know
With a new classification scheme, the system seeks to provide clearer and more comparable information. Samsung accompanies this update with solutions designed for more efficient energy consumption.
New moto g06: advanced technology without compromising the budget
A smartphone that redefines the mid-range experience with a larger screen, sophisticated design and AI-optimized performance, all at a competitive price.
Shenlong presented mechanical keyboard and mouse for Gamers
The manufacturer of gaming peripherals and accessories, announced the availability of new solutions for gamers, among which the M1000PX Mouse and the UMK6100SB Mechanical Keyboard stand out.
Electrolux presents three new models of robot vacuum cleaners
A new line designed to automate home cleaning and adapt to different lifestyles. All three models are controlled through the Electrolux Home App and are compatible with voice commands through Amazon Alexa and Google Home.
Rheem presents its EcoSmart hybrid water heater
The new model combines heat pump and electrical resistance to offer up to 70% energy savings compared to traditional electrical equipment. It offers maximum efficiency: more hot water with less consumption.
Samsung announces the arrival of its new 98” TV with AI
Designed for large-scale home entertainment, the new model offers an immersive experience with optimized image and sound, sophisticated design and smart features. A proposal that responds to the growing demand for large format screens for streaming, gaming and sports.
The content that wins in 2026 does not inspire: solve
In an environment saturated with stimuli, audiences prioritize useful and relevant content. This analysis by another, with the perspective of Eduardo Núñez Santiago, addresses the rise of Content Utility as a key to building trust and credibility in the long term.
