Business Integration Magazine 137

Year 23 number 137 - December 2019
Special preseason of heating:
Smartphones - Home Appliances - Electronics Home 3rd Edition
Last news
Liliana and the chosen ones of the year: what were the star appliances of 2025
Liliana Electrodomésticos presenta los infaltables del año: productos que se ganaron un lugar en los hogares argentinos gracias a su innovación, diseño y practicidad. Aliados de la rutina diaria que hoy también inspiran las mejores ideas para regalar esta Navidad.
Peabody launches natural ice cream factory
Con 10 programas automáticos y un recetario digital exclusivo, la nueva fábrica de helados de Peabody PE-ICM1000 apuesta por preparaciones más naturales e innovadoras en los hogares argentinos.
Nubia announces the official launch in Argentina of the new nubia Air
The smartphone brand closes 2025 with a new launch that promises to be one of the most sought after by Argentines, combining cutting-edge technology at a totally competitive price.
BGH launches a new 60'' 4K Smart TV with Google TV™
With 4K resolution, Google TV™ and Chromecast built-in, it is positioned as an attractive alternative to renovate the home or surprise the family as a technological gift this holiday season.
Beko, the No. 1 brand of household appliances in Europe, arrives in Argentina
He does it hand in hand with Solnik. In this first stage of landing, it presents its refrigerators with HarvestFresh technology. Later, other products such as washing machines, dryers, dishwashers and cooking products will be incorporated.
Samsung reinforces its commitment to after-sales service
The brand announces the launch of “Originality”, a concept that brings together three key after-sales campaigns designed to reinforce the importance of official channels, both for repairs and for digital management and product maintenance.
Secure retail: the key to a differentiated consumer experience
Alejandro Angeletti, regional director of video security for South America at Motorola Solutions, analyzes how technology is strengthening security in retail. Solutions such as video security with AI, smart sensors and cloud systems can reduce losses, optimize operations and create safer and more efficient purchasing environments.
Fitness Special: More products and technology for physical and health care
Treadmills, stationary bicycles and multi-gyms make up an interesting offer in a business that is motivated by the need to take care of the body in the summer, but maintains a stable volume throughout the year with the focus on health.











